Judd Pratt-Heaney’s Post

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Marketing Leader | Brand Storyteller | Team Builder

So... good news, you got some positive PR coverage. Our recteq Flagship is a recommended product and the pellet grill category is taking off! Bad news is that the "cons" listed in the article are not exactly accurate (recteq flavor is preferred vs charcoal for most and our high heat capability means we can deliver a sear, unlike other pellet grills). So is all press good press? Is it time to boycott the Dallas Morning News? Well, it is our job as marketers to educate and disrupt the category norms, no one else's. Plus, at this stage in our brand development, being considered for these articles is a huge step forward for recteq. So, very content with our continued PR growth and hungry to keep changing the hearts and minds of grillers everywhere! https://lnkd.in/gsuQKfJN

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Andrew Eis

VP Marketing I General Manager I Brand Builder I Growth Business Leader I ex-Beam Suntory, Pernod Ricard, Anheuser, Reckitt

9mo

Waiting for a BBQ invite and I’ll be the judge of it! Nice job on the PR front 🙌🏼

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