Karl Simpson’s Post

Ready for #JingleBells season? Shari Linton, founder of Shari’s Tea, talks preparing for the holidays with custom blends that bring the season alive, and more. Shari is a former tax attorney who turned a passion for tea into a thriving business. Her brand, Shari’s Tea, showcases the versatility of tea through unique products and experiences. Amazon sellers, share with us below, how are you planning for a successful holiday season?

Feeling a bit overwhelmed by this listing? 😕 Me too! Listing all those ingredients in the title—Lion’s Mane, Cordyceps, Reishi, Turkey Tail—it’s a lot to process, right? moreover, they are just the scientific names... there is nothing what they do 🤔 the words "Mushroom Coffee" are front & center. Duh! Shoppers don’t want to read a long list, they want to know what it does. Focus on the main benefit, like “Boosts Focus and Immune Support”. Keep it simple, bro. The image? Hmm... a bit busy with all those mushrooms around the jar. I’d clean it up and highlight just one or two of the most important ingredients. Keep it clear, clean, and focused. Less clutter, more clicks! DM me! 📩 and I will fix your CTR #Amazonadvertising #PPC #Amazon #StrategicGrowth #Amazonsellers 

This Amazon Listing Crushed The Competition – Find Out Why! I took a closer look at these listings for Dog Soap Bars. At first glance, most seem fine. But only one listing really stands out: The Kelebs Dog Shampoo Bar. Here's how they really nailed it on Amazon! 3,213 reviews. People look for social proof all the time. Long-Lasting Tag: It makes the product durable and better value for money. Infact the tag perfectly supports the main image where the three bars are visually stacked together. Lavender Oil & Oatmeal: Ingredients are displayed right on the box which makes it easy for the customers scan the product. 3 Bars in the Image, more value for money. Even though it’s not highlighted in text, the image alone makes buyers think they’re getting a better deal. Branding Imprint which makes the brand stronger and the product premium in its class. No other listing has this. Dog on the box isn’t just cute but it makes the product easily scannable. Purple and yellow Color is making the product stand out among plain brown and white boxes. Product Texture: The look and feel of the bar is very natural with a grainy texture. Believe it or not but these small details are quickly picked up by the customers. No wonder why they have an Overall Pick Badge by Amazon. Want me to help you out with your Listing. DM me! 📩 #amazonsellers #amazon #ecommerce #ecommercebusiness

Cold Beverages industry in the United States is brewing I am conducting extensive data-driven research ********** GET YOUR COPY FREE ********** With +20,000 SKUs on Amazon.com, it feels like everyday a new beverage brand name pops up with fancy packaging. As a data frantic I am doing extensive data crunching research in this industry. My research will be cutting across the following categories: Cocktail Mixers, Cold-Brew Coffee, Energy Drinks, Iced Tea, Juices, Meal Replacement & Protein Drinks, Milk & Cream, Non-Dairy Milks, Powdered Drink Mixes & Flavorings, Soft Drinks, Sports Drinks, Water Here are the areas that I will be covering: 1) Bird's eye view of the industry cold beverage industry on Amazon.com 2) Top players in each sub-category 3) Sales rank position and role of content 4) Share of search of each prevailing brand 5) Keywords that brew well with top rankers Do let me know what else would you like me to cover, will be happy to add!

Tea or coffee? Ever wonder which one is more popular on Amazon? With AMZScout Pro, it’s easy to find the answer and other useful details. Our data indicates that coffee and coffee accessories are twice as popular as tea products. On average, coffee-related items are priced $1.50 higher than tea items, and sellers of coffee products see nearly three times the revenue. The average number of sales of coffee and coffee-related products are two times higher than those for tea as well. In short, coffee is the clear winner on Amazon, with more sales and higher spending from customers. During the holiday shopping season, various coffee- and tea-related products make very popular gifts #amazon #analytics

There’s something I love about the brilliance in this looking like the ingredient label on a box of coolness. This reminds me of the “black label” products at the grocery store. “Beer” written on an all white can in the fridge of my grandparents house when I was a kid are the kinds of memories I’m thinking of. What if these types of labels became popular again? What about a website that just had the facts. We do this It costs this much Here’s what goes into that This is the benefits of the ingredients This is why you should use us instead of them Less fluff, better understanding of features and benefits, targeted analysis of a consumers needs, clear output of whether the product and the consumer are a good fit or not. Let’s get back to more facts less fluff.

☕ CAMPAIGN LAUNCH ☕ 'Lauren', whose story we tell below, is one of the many who sent us their coffee shop experiences, and one of many reasons we're pushing for coffee shops to be actively inclusive of people who stammer. Part 2 of our #SpaceToStammer campaign tackles the ridicule that many people who stammer face when ordering in a coffee shop, an utterly unnecessary humiliation that would be both easy as well as organisationally beneficial to avoid. We want to work with you, whether you're a small indie or Starbucks: we want you to talk to us, hear people's stories, and work with us to make sure that these thousands of potential customers do not view your business with dread, due to the treatment they experience. Read the full story here: https://lnkd.in/eGjudQ-v

Boost Sales with Samples! 📈 (and who doesn't love a free sample?!) 😍 Guest poster Meghan Custer of McCutcheon's Apple Products shares some insight on this week's #ThePollinator feature! "When customers try a sample of a product, they’re more likely to purchase it. Sampling provides an opportunity for customers to experience the taste and quality of your products firsthand, which can lead to increased sales. Additionally, sampling provides a great opportunity to introduce new products to customers. It allows them to try something they might not have considered before, increasing the likelihood of adding to their purchase."

SAM WALTON words of wisdom! “Believe me, customer never comes back!” Years ago, Sam Walton, founder of the world's largest retail chain, Wal-Mart, opened a training program for its employees, with much wisdom. When everyone was expecting a talk about sales and service, he started with these words: "I'm the guy who goes to a restaurant, sits at the table and waits patiently, while the waiter does everything but write down my order." I'm the guy who goes to a store and waits quietly, while the salesmen finish their personal conversations. I’m the guy who walks into a gas station and never uses his horn, but patiently waits for the employee to finish reading his newspaper. I'm the man who explains his desperate urgency for one piece, but doesn't complain that he only gets it after three weeks of waiting. I'm the guy that, when he enters a commercial establishment, seems to be asking for a favor, begging for a smile or just hoping to be noticed. You must be thinking I'm a quiet, patient, never troublesome type... Get fooled. Do you know who I am? I am the customer who never returns! I love seeing millions spent annually on all sorts of ads to get me back to your company. Because when I first went there, all they should have done was just a little, simple and inexpensive kindness: treat me with a little more courtesy. There's only one boss: THE CUSTOMER. And he can fire everyone in the company from the president to the janitor, simply taking their money to spend elsewhere. " Want to be successful, have better customer service than anyone else. #wisdom #copied #customerexperience #customerservice

Buying is hard! Today I took my kids to the grocery store. We get everything on our list. But, I know it's coming. It happens every time they lock eyes on to the candy. The begging, pleading, it's not fairs, and negotiating begin. I cave because I want them to be happy, but I act tough and say pick quickly. Knowing that out of the hour we are going to be in the store 40 minutes of it will be them trying to chose which candy they will walk out with. Can I get a different one if I don't like it? No. Why does she get more in her bag? Because it's cheaper quality. Can I have two? (89 times) No. What about my friend coming over? That 2 weeks from now. It's the same with buying business products. We like to think we are more sophisticated as adults. But most of us are not any better at making a decision then our kids picking candy. I'm learning to have more empathy. Thanks kids.