Why focus on 'the holistic experience’ at your club or event? Because it's just like when you invite people around to your place for a BBQ.
You don’t leave them on the doorstep or ignore them.
You invite them in, offer them something, (re)introduce them, making sure they are connected, comfortable and having fun.
We make sure they are involved, we do what they came for.
Ideally, they leave happy they came over, giving us all a few things to think and talk about the next day.
And don’t forget that before they came you gave them the info and some motivation to come over…
𝘕𝘢𝘵𝘶𝘳𝘢𝘭𝘭𝘺, 𝘪𝘵 𝘴𝘩𝘰𝘶𝘭𝘥 𝘣𝘦 𝘵𝘩𝘦 𝘴𝘢𝘮𝘦 𝘸𝘪𝘵𝘩 𝘰𝘶𝘳 𝘴𝘱𝘰𝘳𝘵𝘴, 𝘪𝘯 𝘰𝘶𝘳 𝘤𝘭𝘶𝘣𝘴, 𝘷𝘦𝘯𝘶𝘦𝘴, 𝘪𝘯 𝘵𝘩𝘦 𝘦𝘷𝘦𝘯𝘵𝘴, 𝘱𝘳𝘰𝘨𝘳𝘢𝘮𝘴 𝘢𝘯𝘥 𝘴𝘦𝘴𝘴𝘪𝘰𝘯𝘴.
So, when we are setting up an event, a program, or a session, it’s important to consider the breadth and depth of experiences you can offer.
Welcoming, involving and connecting people.
To do more of something, to feel and belong more, and even to become more.
I call them ‘Experiences of Value’ – like an ‘experiential hierarchy of needs’. The functional support, the emotive, social and aspirational.
And by offering value from end to end, and on every 'level', we will make people feel good about coming and want to come back for more...
#sports #events #communitysport #participation #sportexperience
𝘐’𝘮 𝘩𝘦𝘭𝘱𝘪𝘯𝘨 𝘴𝘱𝘰𝘳𝘵𝘴 𝘨𝘦𝘵 𝘮𝘰𝘳𝘦 𝘱𝘦𝘰𝘱𝘭𝘦 𝘮𝘰𝘳𝘦 𝘪𝘯𝘷𝘰𝘭𝘷𝘦𝘥 𝘧𝘰𝘳 𝘭𝘰𝘯𝘨𝘦𝘳.
𝗖𝗿𝗲𝗮𝘁𝗶𝗻𝗴 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲𝘀 𝘄𝗲 𝗰𝗮𝗻 𝗮𝗹𝗹 𝗯𝗲 𝗽𝗿𝗼𝘂𝗱 𝗼𝗳..
🏃🏽♂️ 🚴🏽♀️ 🎾 ⚽ 🏀 ⛵
𝘐𝘧 𝘺𝘰𝘶 𝘯𝘦𝘦𝘥 𝘴𝘰𝘮𝘦 𝘩𝘦𝘭𝘱 𝘸𝘪𝘵𝘩 𝘵𝘩𝘢𝘵, 𝘱𝘭𝘦𝘢𝘴𝘦 𝘥𝘰 𝘭𝘦𝘵 𝘮𝘦 𝘬𝘯𝘰𝘸...
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