Kellen Europe’s Post

The Public Relations Institute of Southern Africa (PRISA) appears to have a reputation gap compared to other professional bodies, despite its members playing a key role in enhancing the reputations of other organizations. Out of the options listed below , which one is the most likely reason for the gap in reputation between PRISA and other professional bodies. 1. Lack of public awareness. 2. Perception of professionalism. 3. Limited membership and influence. 4. Lack of differentiation. 5. Internal challenges.

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