🚀 Journey of Innovation and Perseverance 🚀
From the corridors of engineering college to the forefront of business innovation, my journey began with a vision in the mid-’90s. I founded Procom Electronic Systems in my second year of engineering, in 1994, embarking on a venture that would introduce me to the world of business and marketing.
📠 The Fax Machine Era 📠
In an era when fax machines were the lifelines of business communications, I navigated the lively streets of Nariman Point, Mumbai. With determination, I would start at the top floor of each building, descending via stairs, offering our state-of-the-art office solutions. This was more than sales; it was about deeply understanding business needs, fostering lasting relationships, and championing a customer-focused approach that guides me to this day.
📞 Cold Calls & Chance Encounters 📞
I embraced creativity in marketing by making cold calls using numbers from ads spotted during my travels. This led to a surprising breakthrough with Deutsche Bank, showcasing the potential of unconventional tactics.
🌊 Adapting to Challenges 🌊
When the Mumbai floods hit in 2005, we seized the opportunity to aid businesses with water-damaged EPABX systems, highlighting our adaptability and market responsiveness.
🔄 To my fellow entrepreneurs and industry peers, let’s keep pushing boundaries and innovating with new technologies.
💡 I’m on the constant lookout for unique marketing strategies that drive business success. Have you tried a tactic that created a significant impact or witnessed an innovative approach?
👇 Share your stories and insights below – let’s spark inspiration and learn from each other’s journeys!
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