Lagomly’s Post

3 Valuable Insights of the Impact Sustainability has on your Brand. We at Lagomly share our research and insights instead of keeping them to ourselves. Your success is our mission.  What do you think of these insights? #brand #brandreputation #sustainablebusiness

Branding is not just about standing out—it's about standing for something. I'm proud to invite you to an enlightening CIM webinar where Paul Hitchens will unveil the intricate dance between sustainability and brand strategy. As a Fellow of the Chartered Institute of Marketing, I’ve witnessed firsthand how purpose and values are revolutionizing brand narratives. This session promises to shed light on how embedding sustainability into your brand’s DNA can lead to groundbreaking innovation and attract a wave of talent and customers who are eager to connect with brands that have a heart. Join us to gain invaluable insights from Paul Hitchens a visionary in sustainable branding. Let's come together to craft brand stories that resonate, transform, and contribute to a better world. Be part of the conversation that could redefine your brand's future. Register now and be the change you wish to see in the marketplace. #SustainableBranding #CIMWebinar #InnovateWithPurpose

🚨 Last chance to register for tomorrow's webinar! 🚨 Incorporating sustainability, purpose, and values into a brand strategy not only contributes to a better world, it also aligns with the financial and strategic goals of a business. Join to hear Paul Hitchens talk about the value of a sustainable brand strategy: https://bit.ly/4aWITad 📅 Wednesday 24 April 2024 ⏰ 13:00 BST #CIMWebinar #BrandStrategy

"Sustainability: Genuine Goal or Brand Enhancement? As businesses increasingly prioritize sustainability, a question arises: is it a genuine goal or a strategic brand initiative? But, let's be real – some companies exploit the term "sustainability" for branding purposes only. Let's celebrate companies genuinely committed to sustainability and hold others accountable for true action. #Sustainability #AuthenticityMatters #BrandIntegrity #ClimateAction"

In my recent read on ET Brand Equity article , one statement struck me: "Sustainability is not a one-time effort but a continuous, evolving process." This reflects how today's consumers demand more from brands—specifically, a commitment to sustainability that goes beyond surface-level actions. Key takeaways: - Circular economy models are becoming essential to reduce waste and maximize resources. - Innovation isn’t optional—brands must constantly **redesign products** with minimal environmental impact. - Authenticity is key. Transparent messaging builds trust with eco-conscious consumers who value purpose-driven brands. - It’s about **long-term commitment,** not short-term gains. Brands that focus on sustainability are not only more resilient but more trusted. Sustainability isn't just a strategy—it’s the foundation of future-proof brands. How are you integrating this into your business? #Sustainability #BrandStrategy #EcoFriendly #SustainableBranding #ConsciousMarketing #MarketingInsights

🌱 Sustainability is Your Best Brand Strategy 🌍 Did you know that consumers are more likely to choose brands that prioritize sustainability? By making small changes, you not only protect the planet but also build trust with your customers. 👉 Join the #SmallChangesChallenge and start building a brand that stands for something bigger. 💚 #SustainableBrand #EcoFriendly #SustainabilityIsYourBestStrategy #SmallChangesChallenge #GreenBusiness

Absolutely spot-on article about the real depth of sustainable branding! 🌍 It's not just about labels; it's about authenticity, transparency, and a genuine commitment to purpose. Huge thanks to Sophie Knöbl for sharing such valuable insights – a must-read for anyone serious about impactful branding! 👏 #Branding #SustainableBranding #Brandpulse #BrandpulseMakesChangeHappen #MustRead

Going Green Means Going Big: Build a Sustainable Brand Consumers care about the planet! ♻️ Show them you do too. Here's how to cultivate a sustainable brand: #buildingbrand #brand #businessbrand

Embracing Sustainability in Branding 🌿 Sustainability is more than a trend—it's a necessity. Brands that integrate sustainable practices not only benefit the planet but also build deeper connections with conscious consumers. 🌍 Environmental impact 🤝 Consumer trust 🔄 Long-term benefits How is your brand making a positive impact? #Sustainability #Branding #EcoFriendly #GreenMarketing #CorporateResponsibility