Laura Lake’s Post

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Award-Winning Sr. Manager, B2B Tech Marketing and Digital Strategy - 20+yrs Experience / Published Author: Consumer Behavior for Dummies.

Have you heard of #SailGP? 🌊 If not, you're in for a treat! This video perfectly illustrates why this high-octane sport is capturing global attention. 🚤💨 One fascinating aspect: all boat data is publicly available, allowing teams to review each other’s performance. It's innovation and competition at its finest! 🏆🔍 Dive into the world of SailGP and see how technology is pushing the boundaries of what's possible in sailboat racing. #SportsTech #TFBxSailGP #DataDriven

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International racing league SailGP creates Grand Prix events whose elite sailing teams compete in cutting-edge, 5G-equipped F50 catamarans at speeds above 60 mph. We’re thrilled to be with them here in NYC to help make #NewYorkSGP one of the year’s most exciting sailing events. Expect the race to be: • High tech: Innovative sailing technologies, hydrofoils, and control systems push these boats to the limit. • Data driven: Real-time data analytics enhance team performance, live broadcasts, and the fan experience. • 5G connected: As the official 5G US events partner, we power it all with our 5G Advanced Network Solutions. Stay tuned this weekend for race updates and a closer look at the tech, with influencer Ronald van Loon. 🌊⛵️🎥 #TFBxSailGP

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