Leanne C.’s Post

Love posts like these because they can be helpful in helping job seekers find REAL jobs. To the content folks in my network, don’t WASTE your one chance of apply. Take a look at these roles. Find if some align with what you want. Find who is the hiring manager. Find things in your portfolio that align with the job asks. Think about how you’d help them solve their problems or make an impact. Then reach out. Introduce yourself creatively to someone on the marketing team. Show proof points of your skills and how they align! Tailor that resume, and apply! #jonhunt #contentmarketing

content /kənˈtɛnt/ adjective in a state of peaceful happiness. Please pass on to someone who would like to be (and do) content with Makedo.

To any writers or content marketers in my network, my former boss Stephen Mayall is hiring. I was fortunate to do some contract work for Log my Care during my last recent bout of job searching and it's a really worthwhile company going through an exciting period of growth. It's also an exciting time to work with Stephen, as he can teach any content marketer about some of the most innovative demand generation and demand capture strategies in the industry. Apply here https://lnkd.in/erKH4McQ #contentmarketingstrategy #contentmarketing #contentstrategy #hiring #newrole

Storytelling in advertising isn’t a new concept. It has been a part of the marketing rubric since the dawn of the commerce era. The focus now is aligning with the shifting tastes and preferences of modern consumers, who crave authenticity, relatability, and emotional experiences. Narrative-Driven Advertising and its Influence At the heart of any successful advertising campaign is its ability to create an emotional response from the audience. This is precisely where storytelling becomes instrumental. Stories trigger emotions, and emotions drive actions, turning potential customers into committed buyers. The advent of digital media platforms has broadened the canvas for storytelling, allowing advertisers to experiment with different formats, styles, and interactive elements. Whether it's a series of narrative-driven Instagram posts, a heartfelt YouTube video, a compelling blog post, or an interactive website storyline. Digital media provides vast avenues for creative storytelling, and in turn, impactful advertising.      Harnessing the Power of Storytelling The key to effective storytelling in advertising is authenticity. Today’s discerning consumers demand more than just a sales pitch. They seek real, meaningful connections. Authentic stories resonate with audiences, fostering trust, loyalty, and brand advocacy. Next, advertisers should embrace simplicity and clarity in their stories. The best stories are simple, direct, and easily digestible. Overly complicated narratives can convolute your brand's message and distance your audience. Furthermore, effective storytelling requires an understanding of your audience. Knowing what resonates with them, their aspirations, needs, and values provide insightful cues for developing compelling narratives. Above all, successful storytelling has a purpose. Each narrative must serve a specific purpose - raising brand awareness, highlighting a new product, or aligning with a social cause. Without a clear purpose, stories can seem aimless and fail to strike a chord with audiences. The Future of Storytelling in Advertising As advertising continues to change, storytelling will remain an indispensable tool. Innovative technologies, like augmented reality (AR) and virtual reality (VR), are set to catapult storytelling into exciting new dimensions, allowing advertisers to create immersive experiences that exceed traditional boundaries.  The potency of storytelling lies not only in its ability to sell but also in its power to inspire, resonate, and evoke a sense of solidarity. In today's advertising world, stories are not just tales. They are bridges connecting brands and consumers, paving the way for meaningful relationships and enduring loyalty. The story is and will continue to be the heart of communications in advertising.  After all, as the master storyteller Philip Pullman once said, "After nourishment, shelter, and companionship, stories are the thing we need most in the world."

[Hiring alert] Join me as a Content Brand Manager; find detailed in the first comment Work: Brand development, content strategy & content marketing This is ideal for you if you are: a) interested in making high value content b) willing to learn Maths of taking content viral c) driven by intent to build organic brands for self going forward Find details & link to apply in the first comment!👇🏼

#hiring *Digital Marketing Manager - Paid Content DACH (12 months Contract) f/m/d*, Augsburg, *Germany*, fulltime #opentowork #jobs #jobseekers #careers #Augsburgjobs #Bavariajobs #SalesMarketing *Apply*: https://lnkd.in/gSrCetmS Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science. What's more, we're achieving it in a company that we're in control of. In an environment that we're co-creating. And a culture that's uniquely ours. Care to join us. It isn't a question. With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we're uniquely placed to do this and to grow a strong, successful business. This is an exciting time to join us and help shape the future. It's an opportunity to be part of something special. IMPACTA successful Digital transformation will be key to ensure strong business in the future for Haleon; This position plays a key role in the transformation of our business, whilst helping the organisation step by step to becoming digital first. Ensuring a seamless and best in class consumer experience along the consumer journey, will be a key differentiation factor versus competition. As a result, the way how we communicate to and target our consumers, will be a key driver of future business performance.RESPONSIBILITIES Guide cross-functional teams including Brand Teams and agencies to develop and/or adapt content for paid activations across the major platforms and formats (video, display, audio, creator/influencer, etc.)Own and monitor content of all brand campaigns during the year / Oversee content set-up for campaigns in terms of placements and varietyOwn content Test & Learn agenda and execution of experiments to inform best practice and future campaignsPartner with Google, Meta and Amazon Ads to develop, maintain and implement platform specific content best practices and content strategyTeam up with owned content manager to ensure consistency across all platforms and assetsCo-manage production, creative and media agencies and support adoption of asset management systems(Agile) Project Management via Jira for media campaigns and content creation, standardization of workflowsGovernance of paid activation contentUpskill organization via best practice, hands-on support and presentationsDigital SPOC for production agencyREQUIREMENTS Relevant university degreePro-active self-starter with a growth mindset who is able to structure and simplify complexity and welcomes opportunities to b

#hiring *Digital Marketing Manager - Paid Content DACH (12 months Contract) f/m/d*, Munich, *Germany*, fulltime #opentowork #jobs #jobseekers #careers #Munichjobs #Bavariajobs #SalesMarketing *Apply*: https://lnkd.in/gRCG5sDJ Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science. What's more, we're achieving it in a company that we're in control of. In an environment that we're co-creating. And a culture that's uniquely ours. Care to join us. It isn't a question. With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we're uniquely placed to do this and to grow a strong, successful business. This is an exciting time to join us and help shape the future. It's an opportunity to be part of something special. IMPACTA successful Digital transformation will be key to ensure strong business in the future for Haleon; This position plays a key role in the transformation of our business, whilst helping the organisation step by step to becoming digital first. Ensuring a seamless and best in class consumer experience along the consumer journey, will be a key differentiation factor versus competition. As a result, the way how we communicate to and target our consumers, will be a key driver of future business performance.RESPONSIBILITIES Guide cross-functional teams including Brand Teams and agencies to develop and/or adapt content for paid activations across the major platforms and formats (video, display, audio, creator/influencer, etc.)Own and monitor content of all brand campaigns during the year / Oversee content set-up for campaigns in terms of placements and varietyOwn content Test & Learn agenda and execution of experiments to inform best practice and future campaignsPartner with Google, Meta and Amazon Ads to develop, maintain and implement platform specific content best practices and content strategyTeam up with owned content manager to ensure consistency across all platforms and assetsCo-manage production, creative and media agencies and support adoption of asset management systems(Agile) Project Management via Jira for media campaigns and content creation, standardization of workflowsGovernance of paid activation contentUpskill organization via best practice, hands-on support and presentationsDigital SPOC for production agencyREQUIREMENTS Relevant university degreePro-active self-starter with a growth mindset who is able to structure and simplify complexity and welcomes opportunities to build,

#hiring *Digital Marketing Manager - Paid Content DACH (12 months Contract) f/m/d*, Augsburg, *Germany*, fulltime #opentowork #jobs #jobseekers #careers #Augsburgjobs #Bavariajobs #SalesMarketing *Apply*: https://lnkd.in/gpNeHSn7 Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science. What's more, we're achieving it in a company that we're in control of. In an environment that we're co-creating. And a culture that's uniquely ours. Care to join us. It isn't a question. With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we're uniquely placed to do this and to grow a strong, successful business. This is an exciting time to join us and help shape the future. It's an opportunity to be part of something special. IMPACTA successful Digital transformation will be key to ensure strong business in the future for Haleon; This position plays a key role in the transformation of our business, whilst helping the organisation step by step to becoming digital first. Ensuring a seamless and best in class consumer experience along the consumer journey, will be a key differentiation factor versus competition. As a result, the way how we communicate to and target our consumers, will be a key driver of future business performance.RESPONSIBILITIES Guide cross-functional teams including Brand Teams and agencies to develop and/or adapt content for paid activations across the major platforms and formats (video, display, audio, creator/influencer, etc.)Own and monitor content of all brand campaigns during the year / Oversee content set-up for campaigns in terms of placements and varietyOwn content Test & Learn agenda and execution of experiments to inform best practice and future campaignsPartner with Google, Meta and Amazon Ads to develop, maintain and implement platform specific content best practices and content strategyTeam up with owned content manager to ensure consistency across all platforms and assetsCo-manage production, creative and media agencies and support adoption of asset management systems(Agile) Project Management via Jira for media campaigns and content creation, standardization of workflowsGovernance of paid activation contentUpskill organization via best practice, hands-on support and presentationsDigital SPOC for production agencyREQUIREMENTS Relevant university degreePro-active self-starter with a growth mindset who is able to structure and simplify complexity and welcomes opportunities to b

All right LinkedIn Hive Mind. The time has come. We need to expand our creative department. /prompt. is an unconventional group of interdisciplinary folks who look at earned-first creative differently. It’s not just a thing we do. It’s how we build brands. If we’re launching a nasal spray, we co-create a perfume with Meghann Fahy. If we want people to take care of their hearts, we get a superstar musician to release a single about it. When a client names their new beverage flavor “Sun,” we create an underground speakeasy with a fully immersive 360 experience tracking the eclipse. That’s the type of work we do. If you want to be a part of it, now the time. Here are the positions we’re looking for. Preferably Chicago or New York-based creatives, but I’m open to talking to anyone with a good earned-first mindset. Earned-first Senior Art Director - CPG and Food & Bev background preferred - Beauty or Health/Wellness experience is a plus - Whether you’re from a traditional or an earned agency doesn’t matter to me, as long as you understand the importance of work that gets talk value. Earned-first Senior Copywriter - CPG and Food & Bev background preferred - Beauty or Health/Wellness experience is a plus - Whether you’re from a traditional or an earned agency doesn’t matter to me, as long as you understand the importance of work that gets talk value. Social-first Senior Copywriter -  Consumer background. - You’re of the internet. You know the platforms. You love the space. - You know how to concept, and you might even make content on your own. - If you know how to take a social mindset and translate it into the real world too, that’s even better. Beauty and skin/care-focused creative lead - ACD or CD. - Must have integrated beauty and skincare experience. Comms background is good. Full scale campaigns are always great. /prompt. is an indie agency platform comprised of two agencies (Lippe Taylor and twelvenote) and we’re ready to expand. DM me if you want to be part of it and qualify for the roles above.  Give me a beat if you don’t hear from me right away, it’ll take a moment to sift through resumes.

#hiring *Digital Marketing Manager - Paid Content DACH (12 months Contract) f/m/d*, Augsburg, *Germany*, fulltime #opentowork #jobs #jobseekers #careers #Augsburgjobs #Bavariajobs #SalesMarketing *Apply*: https://lnkd.in/ggrw8Gxk Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science. What's more, we're achieving it in a company that we're in control of. In an environment that we're co-creating. And a culture that's uniquely ours. Care to join us. It isn't a question. With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we're uniquely placed to do this and to grow a strong, successful business. This is an exciting time to join us and help shape the future. It's an opportunity to be part of something special. IMPACTA successful Digital transformation will be key to ensure strong business in the future for Haleon; This position plays a key role in the transformation of our business, whilst helping the organisation step by step to becoming digital first. Ensuring a seamless and best in class consumer experience along the consumer journey, will be a key differentiation factor versus competition. As a result, the way how we communicate to and target our consumers, will be a key driver of future business performance.RESPONSIBILITIES Guide cross-functional teams including Brand Teams and agencies to develop and/or adapt content for paid activations across the major platforms and formats (video, display, audio, creator/influencer, etc.)Own and monitor content of all brand campaigns during the year / Oversee content set-up for campaigns in terms of placements and varietyOwn content Test & Learn agenda and execution of experiments to inform best practice and future campaignsPartner with Google, Meta and Amazon Ads to develop, maintain and implement platform specific content best practices and content strategyTeam up with owned content manager to ensure consistency across all platforms and assetsCo-manage production, creative and media agencies and support adoption of asset management systems(Agile) Project Management via Jira for media campaigns and content creation, standardization of workflowsGovernance of paid activation contentUpskill organization via best practice, hands-on support and presentationsDigital SPOC for production agencyREQUIREMENTS Relevant university degreePro-active self-starter with a growth mindset who is able to structure and simplify complexity and welcomes opportunities to b