Freelance Digital Marketing Consultant |Hubspot Solutions Partner | Digital Strategy, Paid Ads, CRM, Lead Gen |
If you are a retail or ecom brand, now is your golden moment.🌟 Black Friday and Cyber Monday is over. Your web traffic has skyrocketed and your revenue went crazy. Obviously this is great, but don't forget the biggest win - shiny new customers! So much time and effort goes into acquiring new customers over Black Friday, but these new customers often get absorbed into business as usual. So now the opportunity is to engage them again while they are interested! - Make sure your new BF customers are a standalone segment in GA4, Shopify, Klaviyo, Mailchimp, Meta...whatever platform you've got, keep them separate! - Use email and targeted ads to further intro them to your brand - Personalisation all the way - show them some love and recognition - Incentivise the next purchase New customers are great, but a one off purchase is often not much good to your long term bottom line. Think long term 🌟 #blackfriday #customervalue #retention
Certified Google AdWords Expert | Helping Businesses 2x Their Leads with Paid Ads | Certified Expertise in Meta Ads, E-commerce Store - Digital Marketing Strategist | Helping Business Owners achieve 2x High ROAS.
2wEngaging post-sale is key! Segmenting new customers and personalizing their journey builds loyalty and increases lifetime value. Retention beats acquisition for long-term growth!