🚨 European Safer Gambling Week (#ESGW24) kicks off today!
This annual initiative, established by the European Gaming and Betting Association (EGBA) in 2021, brings together operators, trade associations, and stakeholders across Europe to promote responsible gambling and share tools that help keep players safe.
🎯 The key goals of #ESGW24:
· Raise awareness about safer gambling practices
· Provide customers with practical tips for gambling responsibly
· Highlight available resources and support
· Facilitate discussions on the latest regulations and research in safer gambling
📌 How the International Betting Integrity Association is supporting #ESGW24:
Safer gambling and sports betting integrity both work to protect consumers—by preventing gambling addiction and ensuring fair, transparent betting markets. These efforts promote trust, regulatory compliance, and a responsible gambling environment. Together, they reduce risks to individuals and support important education and awareness initiatives.
In line with these goals, on 20 November, IBIA will launch a focused social media campaign, #ESGWIntegrity, to highlight the robust customer protection mechanisms and educational initiatives that regulated operators employ to maintain a sports betting environment free from manipulation. Supported by several of our European-based members, this campaign reinforces our industry’s commitment to sports betting integrity, athlete education, and promoting a safe and transparent gambling experience for all.
#safergambling #sportsbetting #sportsintegrity #playerprotection #fairplay #responsiblegambling
Khalid Ali Maarten Haijer Barry Magee
Safer gambling ads are still gambling ads. The tools you provide are re-active instead of pro-active. If you want safer gambling put every customer on a €100 annual gambling budget.