Lisa Beck Schuck’s Post

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Helping business owners elevate customer experience through the framework of "Unreasonable Hospitality." Messaging / Strategy / Customer Experience

Why customer service isn't enough... Everyone says they have "great customer service" or "the best customer service." I beg to differ. These days great customer service isn't enough. Your customers expect experiences. And, experiences happen through "unreasonable hospitality." As Will Guidara says, "customer service is black and white, hospitality is color." Look at how you interact with your customers throughout the entire customer journey. Map out each touchpoint then rank it as negative, positive, or overlooked. Then work with your team to determine ways in which to elevate the touchpoint to deliver unreasonable hospitality. Want to know more? Let's talk about how I can help you elevate the experiences your customers have with your team and your organization.

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