ListenFirst’s Post

With MLB playoff ratings soaring, upcoming horror movie "Smile 2" has executed a brilliant marketing strategy right behind home plate. On October 14th, two individuals sat in prime seats at the Dodgers vs. Mets playoff game in L.A., sporting chilling grins to promote Smile 2 on national TV 𝐰𝐢𝐭𝐡𝐨𝐮𝐭 𝐭𝐡𝐞 𝐧𝐞𝐞𝐝 𝐟𝐨𝐫 𝐭𝐫𝐚𝐝𝐢𝐭𝐢𝐨𝐧𝐚𝐥 𝐚𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐜𝐨𝐬𝐭. This promotion has also been generating 𝘴𝘪𝘨𝘯𝘪𝘧𝘪𝘤𝘢𝘯𝘵 𝘰𝘳𝘨𝘢𝘯𝘪𝘤 𝘪𝘮𝘱𝘳𝘦𝘴𝘴𝘪𝘰𝘯𝘴 on social media: • A TikTok video shared by ESPN showcased an actor breaking character, capturing viewers' attention. • The official MLB on FOX account tweeted about the promotion, further increasing visibility. • Major publications like Sports Illustrated and People have covered the marketing stunt, helping to reach diverse audiences and expand its impact. Paramount Pictures strategic timing of this promotion effortlessly captivates viewers while harnessing the excitement of playoff baseball between two big market teams. #MLB #SportsMarketing #StrategicMarketing #BrandMarketing #SportsBiz

Last season, NFL regular-season games averaged 17.9M viewers. That is a TON of 👀👀👀... Get in front of the hype! Ask me how you can leverage a football-themed insured-prize promotion to get: 🏈 18 straight weeks of engagement 🏈 increased store visits 🏈 insane revenue generation The best part? This program is simple, affordable, and a SURE-THING. With just a few quick decisions, you'll be on your way to earning crazy-good ROI! Contact me TODAY to secure your promo... #EngagementStrategy #MarketingEngagement #ExperientialMarketing #EmotionalProductMarketing #RetailMarketing #DigitalMarketing #PromotionalMarketing

🏈 Exciting news for football fans! DraftKings Sportsbook is rolling out a fantastic promotion for the upcoming Monday Night Football game between the New Orleans Saints and the Kansas City Chiefs on October 7, 2024. New users can score big with a **$200 bonus** simply by registering and placing a **$5 wager** on the game! Here are the highlights: - Bet $5 to unlock **eight $25 bonus bets** totaling **$200**. - Bonus bets can be used on the Saints-Chiefs game and upcoming NFL matchups. - Don't miss out on the **Same Game Parlay Boost** and **Stepped Up Special** for additional betting options! This promotion not only provides an excellent opportunity for new users to dive into the thrilling action of NFL betting but also ensures ongoing engagement through various boosts for all users. Why is this offer significant? It makes sports betting more accessible and can enhance the viewing experience as fans engage with their favorite teams! What’s your take on promotional offers in sports betting? Do they influence your betting decisions? 💬 Check out the full details in the article here: https://lnkd.in/ex6PYkCu. Let's get ready for some epic MNF action! 🏆

🍗 Happy Thanksgiving! 🍗 🏈 Today is a major day for American football, both at professional and collegiate levels, as the tradition of Thanksgiving football continues—a custom that dates back to the 1920s! 💸 This tradition also makes today a key date commercially. ‼️ In the lead-up to Thanksgiving, we've seen a significant 16% increase in the cost of commercial spots during NFL games, more than triple the price of a typical NFL game this season. 📈 A similar trend is visible in collegiate football, where commercial spot prices have risen by 12%. 📺 As a result, sports are expected to account for 84% of all broadcasting dollars this weekend! 👀 These price hikes come on the heels of two consecutive record-breaking viewership years for the NFL, with an average of 34.1 million viewers per game last season. It will be interesting to see if these investments pay off! #SportBiz #SportBusiness #NFL

The summer lull in sports is here, with the NBA, NFL, and NHL in their off-season. Data reveals that July is typically the slowest month for sports viewership in the U.S. 📉 Despite this downturn, it's a crucial time for sports marketers and broadcasters to strategize for the bustling seasons ahead. Historically, fall and winter witness a sharp increase in viewership, as football, basketball, and hockey seasons get underway, reaching their peak during playoff seasons. For businesses and professionals in the sports industry, now is the perfect time to plan your marketing campaigns and fan engagement strategies to capture the audience's renewed interest in the upcoming months! #SportsIndustry #SportsMarketing #Broadcasting #ViewerEngagement #StrategicPlanning

Lots happening in American sports this spring. The MLB Baseball season starts, the men's AND women's collegiate basketball tournaments (NCAA, NIT, CIT) run through, US pro soccer starts (MLS, NWSL, USL) and once again we have Spring time American pro football! Being a part of the last XFL season was phenomenal. This Variety article points out an obvious fact: the best players and coaches of both the #USFL and #XFL have come together. Should be more interesting and accessible Saturdays on FOX, ESPN /ABC. While still only 8 teams, lots will be learned and I'm optimistic that 2 to 4 more teams can come online in the next 2 seasons. Hopefully the league grows west of Texas and considers some mid/ emerging markets. https://lnkd.in/gTkC4BGH

Global Sport is big business, and NFL sits amongst the biggest players in the business of sport, so as the season gets underway the team have put together a great Business Preview of the National Football League (NFL) Season. Personally, one of my favourites off-field aspects of the NFL and the season ahead is seeing all the in-stadium tech plus the unique and fun ways they go about fan engagement. Yes I know, creative executional ideas are a little easier when you have an approximate sponsorship revenue of around $2 Billion! But what can all sports learn from the NFL, and what parts of their strategy are relevant to help shape your thinking in your business? If you're into sport or business or tech or fan engagement or commercial deals or media, check out the NFL Business Preview. And for what its worth, I'd put a few dollars on the Detroit Lions for the Super Bowl #sportsbusiness #globalsport #seasonpreview #sportstech #detroitlions #SuperBowl #NFL

NFL Backup QB Strategy: Top 5 Sports Cards to Buy, Grade, and Flip Join us as we dive into the NFL backup QB strategy and unveil our top five sports cards picks for flipping. Get ready to discover exciting opportunities in the sports card market with expert insights from Connor. Stay tuned for valuable tips and engaging discussion. #NFLBackupQB #SportsCardsFlipping #CardInvesting #GradedCards #FlippingOpportunities #SportsCardMarket #ExpertInsights #InvestmentTips #CollectorCommunity #CardCollecting

2024 NFL Playoff Prospects: A Comprehensive Breakdown As the 2024 NFL season looms, fans and bettors alike pore over odds and statistics to forecast the teams most likely to reach the playoffs. Below is a thorough analysis for each team, blending insights from Bookmaker Sportsbook's odds and the Raymond Report's data. #NFL #Bookmaker #Draftkings #Fanduel #Sportsbetting https://lnkd.in/egkBgSJ9

🏈 Week 6 National Football League (NFL) Sponsorship Recap 🏈 Check out the top teams, brands, and partnerships from this week (10/08/2024 - 10/14/2024)! The Highlights: 🚀 For the first time since the Bill Belichick era, New England Patriots topped Trajektory’s NFL power rankings with Gillette. (238% Increase WoW) 🚀 The San Francisco 49ers took home the largest victory of the season with over 53% more engagements than the second-place Pittsburgh Steelers. 🚀 The Los Angeles Chargers dominate TikTok, commanding 20.28% of all NFL TikTok engagements this week. 🚀 TNF on Amazon Prime was the most engaged with the game of the weekend, leading Lumen Technologies to take the #1 spot. This week in the NFL saw some standout moments on social media, with teams and players creating buzz across platforms. With Trajektory, teams and brands can track their value and engagements throughout the whole season. Visit trajektory.com/demo today. #NFLWeek6 #SponsorshipRecap #Trajektory #SponsorshipValuation