Lotame’s Post

Discover what it means to be a Data-Driven Marketer! What is Data Marketing Communications? How does data and creativity work together? Why should you understand data? these are just a few questions that will be explored in the following video:

🤔 Ponder only 53% of marketing decisions are influenced by marketing analytics. Join Michael Mathias as he explores the topic: More Data, More Problems: Building Integrated Data Strategies for More Action, Less Noise. In his presentation, Michael addresses prevalent challenges in data management, and ideas to resolve them, through an integrated tech stack and smart data layer. Learn how to build the right data strategies to fuel action without overwhelming your team. Watch Michael Mathias' full presentation here: https://lnkd.in/gAce2bN9

Let's talk transformation 😐 Wondering what your data can really do? 😏 📈 We all know it’s not just about converting formats—it’s about refining and harmonizing your data to unlock its true potential. 📊 ✨ The result? ✨ Clearer insights and smarter decisions that drive marketing success. (🫢 No way — yes way!) Get started with our 6 Key Building Blocks for Effective Data Management guide and see how data transformation can take your strategy to the next level: https://lnkd.in/ebuHjMsj

Building mutually beneficial relationships with your customers is critical. #Download this paper to learn more about why earning #ConsentedData is the next level of data gathering, and the benefits of an #EarnedData strategy and how it impacts marketing. bit.ly/3DONmfb

Building mutually beneficial relationships with your customers is critical. #Download this paper to learn more about why earning #ConsentedData is the next level of data gathering, and the benefits of an #EarnedData strategy and how it impacts marketing. bit.ly/3DONmfb

Building mutually beneficial relationships with your customers is critical. #Download this paper to learn more about why earning #ConsentedData is the next level of data gathering, and the benefits of an #EarnedData strategy and how it impacts marketing. bit.ly/3DONmfb

The future of marketing is data-driven! This infographic highlights how data analysis can help businesses understand their customers better and achieve marketing goals. #DataDrivenMarketing #CustomerInsights

Unlock the power of data with these 3 hacks for analysts! Learn how to deliver actionable insights that drive marketing decisions and foster exponential growth. https://lnkd.in/d_vSJzf6

Seeing red flags in your analytics? From fragmented tools to irrelevant metrics, it's time for a change. Don’t let slow tech adoption deflate your sails! Join our waitlist today and discover how to turn data into actionable insights. Let’s add more wind to your sales! Ready to grow? Follow our page, Grow Your Boat, and navigate your way to success!

🚀 Unlock the Power of Accurate Customer Data 🚀 Struggling with bad data in your marketing efforts? Join our upcoming webinar and discover how data standards can transform your strategy. 📊 Mark your calendars for actionable insights on: - Unleashing the potential of accurate customer data 🎯 - Building a solid marketing taxonomy for consistency 🔍 - Saving valuable time and resources on data cleansing ⏳ - Implementing data standards in just six weeks 📈 Don't miss out on this opportunity to turn your data into a competitive advantage! 🌟 #MarketingSuccess #DataStandards #WebinarReady