' According to a press release, the deal encompasses an “expanded global relationship that will enable further innovation, exclusive content with UMG artists, and advancement of artist-centric principles including increased fraud protection“. The PR claims that the deal will ensure that “UMG’s artists achieve their commercial potential through [Amazon Music’s] continued product enhancements and exclusive content that elevate authentic engagement between artists and fans“. ' #UMG #Amazon #MusicBusiness #MusicIndustry #MIMELLC
