"One month answered three years of questions" After several Internship opportunities in PR, including government sectors, private companies, and startups, I became certain and wondered: What does it take to be a skilled public relations specialist with all the required skills? I was particularly fascinated by PR Agencies and wondered about their inner workings and the specific responsibilities of each team member. What impressed me even more was how someone could manage multiple client accounts and meet their needs? How do they create different strategies and employ different tactics for each client? How do they monitor and adjust their approaches? How do they handle reports, RFPs, market studies, competitor analysis, and Crisis management strategies? I had some knowledge about these aspects, but I doubted whether these were the right ways. So, I asked and observed professional specialists who carried out these tasks. It's been a month, but there have been dozens of questions and inquiries that occupied my mind over the past three years. I was desperate for answers. Of course, one month was not enough to learn everything, but it was enough for me to find out what I lacked and direct me towards what I wanted, just as I knew what I wanted to choose in the future. In the coming period, I hope to immerse myself in learning and practical experience in the world of PR agencies. One crucial lesson I've learned, as my manager told me, "is that real-world experience in this field comes from years of work, facing challenges, making mistakes, and learning from them". This also took me to learn about several markets that I was not aware of and see what is going on around them such as Fintech, Real estate, Electric cars, Outsourcing, Finance and CX. The month enabled me to develop some of my technical skills, such as Research and Analysis skills. This is what made me have an initial view of any company, knowing its direction in CSR activities, How much its strength in media coverage, the tactics it follows, and what it lacks in working on.. So, I'm committed to continuing my journey over the next two years. In the upcoming year, I'll be available for full-time work anywhere, without specific salary demands or job titles until I reach my desired goals. You can see my LinkedIn profile and see what roles I've held, what skills I have, and what certifications I've earned If you have any opportunity for me, feel free to reach out at any time on my phone number or my Email . 😊 mahmoudsobhy2482002@gmail.com 01551531267 #PR_Intern #PR_Student
Mahmoud Sobhy’s Post
More Relevant Posts
-
Here are five actionable tips to learn and excel in the field of Public Relations (PR): Immerse Yourself in Industry Knowledge Tip: Stay updated with industry trends, news, and best practices by following reputable PR blogs, attending webinars, and reading industry publications like PRWeek or PR News. Why: Understanding current trends and practices will help you adapt quickly and stay relevant in the fast-paced PR industry. Build Strong Writing and Communication Skills Tip: Practice writing clear, concise, and persuasive content such as press releases, pitches, and media kits. Why: Effective communication is at the core of PR. Clear writing and verbal skills are essential for crafting compelling narratives and engaging with clients, media, and stakeholders. Gain Practical Experience through Internships or Entry-Level Roles Tip: Seek internships or entry-level positions at PR agencies, in-house PR departments, or non-profit organizations. Why: Practical experience provides hands-on learning opportunities, exposes you to real-world PR challenges, and allows you to build a portfolio of work. Develop Strong Relationships and Network Tip: Attend industry events, join professional organizations like PRSA (Public Relations Society of America), and connect with PR professionals on LinkedIn. Why: Networking helps you build relationships, gain insights from experienced professionals, and opens doors to mentorship opportunities and potential job leads. Stay Curious and Adapt to Change Tip: Be curious about different industries, trends, and emerging technologies that impact PR. Why: PR is constantly evolving. Staying curious and adaptable allows you to innovate, anticipate changes, and effectively navigate shifts in media landscapes and communication channels. By following these tips, you can proactively develop your skills, gain practical experience, and build a strong foundation in Public Relations. Continuously learning, practicing, and networking will set you on a path towards success in this dynamic and rewarding field. IKE TANDOH, Ph.D.,APR, FCIMC,MCIM.
To view or add a comment, sign in
-
My Journey as a PR Intern BlackHouse Media (BHM) As a Public Relations student, I always wondered what it would feel like to work in an actual PR firm. Honestly, I thought it might be boring compared to the flexibility of advertising, which offers both conventional and unconventional creative avenues. However, I realized that the best way to challenge my perceptions was to dive into the PR field myself. My journey began in April 2024 when I applied to Black House Media with a resume that showcased my skills, despite lacking any real-life PR experience. Thankfully, my theoretical knowledge, thanks to my lecturers, equipped me in areas such as research, media relations, and crisis management. After an interview with Iretomiwa, the Regional Manager for West Africa, I expressed my goals for the internship. I started my role on May 6, 2024, joining a PR team that handled the Honeywell Group and The Macallan account. Here, I gained hands-on experience tracking and monitoring brand mentions and analyzing competitors. I also learned to compile reports, including daily updates on brand-related news and detailed reports post-campaign or event launches. Later, I was transferred to a different team focusing on MultiChoice, Showmax, and Sky Girls. Tiarhan, my team lead, and my senior colleagues were fantastic mentors who guided me on my journey to becoming a proficient PR practitioner. Throughout my internship, I learned the depth and importance of PR and communication, including: The crucial role media relations play in effectively conveying messages. The importance of proactivity and anticipating outcomes. The need for meticulous attention to detail. As an intern, I contributed to several projects: Created an update report for The Macallan’s A Night On Earth event. Tracked and monitored mentions for The Macallan, MultiChoice, Sky Girls, FCMB, and their competitors. Assisted in rolling coverage and PR reports for the Big Brother Naija campaign. Collaborated on the Nigerian Idol PR report Compiled daily reports for Honeywell Group Ltd and weekly/monthly reports for MultiChoice. Compiled several contact reports for The Macallan, FCMB, and MultiChoice. This experience has truly transformed my understanding of PR, and I’m excited to apply everything I’ve learned as I continue my career in this dynamic field. A heartfelt thank you to everyone at Blackhouse Media for their support and guidance.
To view or add a comment, sign in
-
Breaking into PR: A Journey Worth Taking 💫 As someone who's been in the PR game for a whil now, I can confidently say that it's an incredibly rewarding (and sometimes wild!) industry. But let's be real, getting your foot in the door can feel like a daunting task, especially when you're fresh out of college or making a career pivot. I still vividly remember the days of scouring job boards, crafting endless cover letters, and feeling like a tiny fish in a vast ocean of applicants. But fear not, my friends! I'm here to share some insider tips that helped me break through and might just give you the edge you need. 1. Network, network, network! Attend industry events, connect with PR professionals on LinkedIn, and don't be afraid to reach out for informational interviews. Building relationships is key in this business. 2. Gain relevant experience through internships or volunteer work. PR agencies and companies love to see hands-on experience, even if it's unpaid. 3. Develop a strong writing portfolio. PR is all about storytelling, so showcase your writing chops with blog posts, press releases, or even creative writing samples. 4. Stay up-to-date with industry trends and news. Follow PR publications, blogs, and thought leaders to demonstrate your passion and knowledge. 5. Tailor your application materials. Research the company or agency you're applying to and highlight how your skills and experience align with their needs. 6. Don't get discouraged! PR is a competitive field, but persistence and a positive attitude will take you far. Remember, breaking into PR is a journey, and every step counts. Embrace the hustle, learn from setbacks, and keep pushing forward. Who knows, you might just be the next PR rockstar in the making! Feel free to drop a comment if you have any specific questions or need advice. I'm always happy to lend a helping hand to fellow PR enthusiasts. Wishing you all the best on your PR pursuit! 🚀 #PR #PublicRelations #CareerAdvice #PersonalBranding
To view or add a comment, sign in
-
Yippee! I wrapped up my internship. I worked with amazing people and I can't help but thank the entire team at NOVVA Media & Communications "Whether you like it or not we are in a world that is heavy on perception." - Adaoha Njemanze. "A strategy is always planned."‐ Temidire Bada Here are few of the things I am leaving with; ▪︎Media Relations and Media Monitoring: My first week at the office was for Media Runs for an entrepreneur client. I went to Smooth fm and I loved it. Subsequently, I created media pitches and media invites. I must listen to the news everyday and be aware of trends in the media. I am grateful that I was able to build solid relationships with media personalities while delivering service to the firm's clients. I learnt how to use PR tools such as BuzzSumo, Brand Mentions, and Google Alerts to monitor my accounts and their mentions. ▪︎Strategic Communication: During brainstorming sessions, we have to carefully decide what works and how to drive impact. I conducted SWOT Analysis and Brand Audit for every account I worked on. I must be able to determine the audience, where they get their information from and their typical lifestyle. I also learnt to introduce a brand the way it is defined. I must pay attention to the brand elements. ▪︎Research: At NOVVA Media and Communications you cannot assume things, Research is very crucial. Whenever I don't present indepth reports I have to go over it again. I am not restricted to one platform, it is mandatory to use all available platforms and source data. ▪︎Thought Leadership: We constantly have to think about giving the right perspective and awareness for our clients. I learnt how to develop Communications Plan and Strategic Plans for clients. ▪︎Reputation Management: I managed an artiste’ account and a social entrepreneur account. These people are distinct and what I offer them must be tailored to their brand goals and vision. The music artist is an Afrobeat singer. Through team work because most of my tasks were supervised by the PR Assistant— Temidire Bada, I have to think of how to enhance visibility and communicate value. I bring ideas and she fine tunes and refocus them to suit our activities. We offer premium services for the social entrepreneur and it was always nothing short of the best at NOVVA Media and Communications. Thanks to my consultant who sees the need to give the best to every task. Plus you have to know your onions while around her. Through traditional media and digital PR we did immense work. More importantly I learned how to show up during meetings and presentations. You must be able to defend your strategies and tactics. I thought I was bold, Vivian Adaoha Njemanze thought me not to struggle with words and pace myself. Thanks so much Samuel Viavonu for your willingness to help. This and many more are the things I have been up to in the past six months since I left the bank. 😀😀🤗
To view or add a comment, sign in
-
I start my articles on the importance of public relations for new graduates and some tips from my experience
Some Tips from Muhammad Abdullah PR Experience. written by PR Intern/Trainee Muhammad Abdullah #poshconceptspr #poshconceptsprinternship #corporatesocialresponsiblity https://lnkd.in/gus6NDTd
To view or add a comment, sign in
-
5 Tips to Break into PR for Recent Graduates 🎬 Breaking into the public relations industry can feel like a daunting task. However, with the right strategy and mindset, you can position yourself for success. Here are 5 tips to help you get your foot in the door: ⭐1. Gain relevant experience. Look for internships, entry-level roles, or volunteer opportunities that will allow you to build your PR skillset, whether it's media relations, event planning, content creation, or social media management. This hands-on experience is invaluable. Consider applying to graduate schemes at leading UK PR agencies like Hotwire, Golin, or FleishmanHillard. ⭐2. Expand your network. Attend industry events (like Ingenuitys PRLink), join professional organizations like the Chartered Institute of Public Relations (CIPR) or the PUBLIC RELATIONS COMMUNICATIONS ASSOCIATION LIMITED (PRCA), and connect with PR practitioners on LinkedIn. Building relationships can lead to informational interviews, mentorship, and even job opportunities down the line. ⭐3. Develop a strong personal brand. Showcase your writing skills, creativity, and PR knowledge through a personal website, blog, or active social media presence. This will help you stand out to potential employers. You can even use your LinkedIn to showcase something you've learned that can inspire others. ⭐4. Stay up-to-date on industry trends. Read UK-based trade publications like PRWeek and PRmoment, listen to PR podcasts like Stories and Strategies, PR Roundtable and the PRovoke Podcast and follow thought leaders. This will demonstrate your passion and commitment to the field. ⭐5. Be persistent and patient. Breaking into PR takes time and effort. Keep applying, follow up, and don't get discouraged. Your dream job is out there - you just have to keep pushing forward. The PR industry in the UK offers so many rewarding career paths. With the right preparation and mindset, you can turn your PR aspirations into a reality. Any questions for those that have just graduated or those potentially looking to get into PR, my inbox is always open, so don't hesitate to drop me a message. ☕ #PRCareerUK #PR #MondayMotivaton #PRTips
To view or add a comment, sign in
-
Happy World PR Day! It's a day to celebrate the rollercoaster ride that is the world of Public Relations. Let me share my journey, a tale that involves a leap of faith, a lot of luck, and a dash of destiny. As a software engineering grad with zero PR experience and a master's in Public Relations (yes, quite the pivot), there I was, nervously hitting send on an internship application to four PR firms in Mumbai. Why? Because they had functional websites. Yep, that was my highly scientific selection process. Spoiler alert: only two replied. Enter The Other Circle PR & Marketing. Aakanksha Gupta one of the Founders, was so excited that someone from the US was applying to intern at their agency. For me, it was pure serendipity. I knew nothing about PR, had no connections in the field, and was venturing into the unknown. But hey, that’s where all great stories begin, right? Fast forward to my first day. I was thrown into the deep end by my then-manager, Dhaval Raval. Me, a newbie paddling furiously, guided patiently by Dhaval, who probably had the patience of a saint. Somehow, I stayed afloat, learned the ropes, and now, over 7 years later, the permanent fixture that I am, I’m heading Business Development. Talk about a plot twist! Some might say it’s unwise to stay at one place for so long, but I say it’s the best decision I ever made. The Leo in me, ferociously loyal, never let me leave, and for good reason. I owe everything I know about PR to this incredible place. The culture, the people, the experiences – they’ve all shaped me. I’m proud to say that this is the only job I’ve held. So here’s to Anuraag Gupta, Aakanksha Gupta, Dhaval Raval and the entire team at The Other Circle - Nehaa K., Alita D'souza, Durgesh Goswami Prathmesh Chavan, Shaminaz Lokhandwala, Darshana Shukul and everyone else. Thanks for the wild ride, the invaluable lessons, and for being my PR family. The learning never stops. And to that one nervous email sent to info@theothercircle.com and aakanksha@theothercircle.com – you changed my life. Happy World PR Day, folks! 🎉 #WorldPRDay #PublicRelations #TheOtherCircle #PRLife #FromInternToBoss
To view or add a comment, sign in
-
If you are an entry-level PR professional, this is for you‼️ Recently, I participated in a Public Relations collaborative article here on LinkedIn. The topic was; What do you do if you want to maximize growth as an entry level PR professional? It touched on areas of interest such as building skills, networking, mentorship, etc. As I contributed to this article, I couldn’t help but reflect on my journey as a PR professional. I vividly recall the uncertainties and challenges I encountered as an entry-level professional. Through this collaborative article, we had the opportunity to empower the next generation of PR professionals, guiding them to navigate the intricate landscape of our industry with confidence and success. This has prompted me to share insights and strategies with fellow PR enthusiasts on LinkedIn based on what I gathered from the article. 1️⃣Sharpen Your Skills Continuous learning is your best friend. Stay ahead of the game by keeping up with industry trends. Whether it's through reading the latest publications, attending webinars, or enrolling in an online course. Remember, the best way to learn is by doing. Don't hesitate to jump into internships, volunteer work, or freelance gigs to gain hands-on experience and build your confidence. 2️⃣Expand Your Network In PR, it's not just about what you know, but who you know. Embrace every opportunity to network, even if it means stepping out of your comfort zone. Networking opens doors to new opportunities and provides invaluable insights. Take it from someone who struggled with this in the past, “the hustle is worth it”. 3️⃣Embrace Mentorship I can't stress enough the importance of having a mentor by your side. Their guidance, insights, and career development support can accelerate your growth in ways you never imagined. I personally didn't fully appreciate this until I had a mentor myself, and now I can't imagine navigating this journey without one. 4️⃣Stay Informed, Stay Curious Research, research, research! Don't settle for surface-level knowledge. Dive deep into topics, explore beyond the headlines, and conduct thorough research to stay informed and ahead of the curve. Curiosity is your best friend in PR. 5️⃣Face Challenges Head-On Challenges are inevitable, but they're also opportunities for growth. Instead of shying away, embrace them with open arms. Don't be afraid to seek help when needed, but never back down from a challenge. Overcoming them will only make you more equipped. 6️⃣Reflect and Refine Take the time to reflect on your journey regularly. Celebrate your successes, but also learn from your failures. Use these reflections to refine your strategies and approaches for future projects. After all, growth often requires looking back to relearn/unlearn before moving forward. As we wrap up this discussion, be reminded of the power of collaboration and knowledge sharing in our field. Keep watching this space for more insights. #happymonday #publicrelations
To view or add a comment, sign in
-
Today, I am concluding my internship with Flip the Lens Media as their Associate PR Intern. Flip the Lens is a small digital media company which focuses on creating videos which spread messages of humanity and teach students about looking outside of self. Flip the Lens has given me many opportunities to develop as a professional. I have developed the company’s first PR plan which detailed a USP, goals, action steps, along with other features. I was able to learn so much about what is required to develop a PR plan, such as proper form, conducting needed research, writing like a PR professional, and taking and applying feedback. This plan served as a roadmap for myself and the rest of the intern team to achieve success. Additionally, I drafted a press release and pitch letter, which are set to be sent out in late September. This press release and pitch letter were reviewed by my boss, Meg Pier, and for additional perspective on my press release, Meg introduced me to Denise Robbi, VP of Public Relations at Natixis Investment Managers. Denise gave me insightful feedback to aid in the release's development. Creating these tools taught me a lot about best practices for press release and pitch letters, how to condense and still portray messages, along with how to target a specific audience in a piece. I also wrote our company's boilerplate which summarizes a company’s mission and products. In creating a boilerplate I developed my skills in concise writing, brand evaluation, and formatting. I was also offered the opportunity to develop our new product, the Flip the Lens Culture Correspondent Program. This is a nonformal education course which teaches students filmmaking skills while also offering teaching about humanity. Since its conception, I have been aiding in gathering course material, writing aspects of the course, and researching means for our product to be sold. I have learned about what it takes to develop a well-rounded program which meets current standards. I also further honed my skills in research, communication, professional writing, and many others. I also collaborated with another intern Simran Patel to create an investor pitch deck that made the business case for Flip the Lens. For this, I had to identify the need this product addresses, the audience, along with other elements. In being a part of this project I developed my presentation, collaboration, and visual communication skills. Meg arranged for us to present to Thomas Haimelin, a former intern who is Head of FX Solutions at Silicon Valley Bank, and he gave us valuable feedback to improve the pitch. I am grateful for the experience I have gained through Flip the Lens, which developed my abilities in PR and other professional practices. I would like to thank my boss Meg Pier for the opportunities she has given me, along with the rest of the Flip the Lens intern team. I look forward to seeing where the information I have gained from this will help me in my future.
To view or add a comment, sign in
-
One of the most frequent questions I get asked is, how to become a CoS? The journey to become a CoS can be very defeating process as someone who has gone through it multiple times, but sticking with it is ultimately rewarding and worth it!! By going after opportunities that aligned with prior experiences and direct C suite outreach have been my keys to success. Seeing a CoS job opportunity go live and within 24hours having hundreds if not thousands of people apply makes it feel like a daunting mountain to climb. It’s tough to cut through the noise but finding a way to directly reach out that is unique to you and frames your prior experiences as the perfect fit has been my go to method for success. You might be “under qualified”, “under educated”, “under experienced” to what a job description lists but that shouldn’t stop you from applying, you could still be the best fit for it and ultimately be hired for it :) Coming from a music & entertainment world the transition to a 300-person PR firm made sense. Both industries had overlapping venn diagrams that made the jump possible. My career to that point was spent amplifying artists and campaigns to get the most amount of eyes and traction through all possible channels, digital, earned & organic media, thought leadership, and viral moments. Those successful applications allowed me to understand the corporate PR world who ultimately had many of the same goals. During my next CoS interview, elaborating on a blue chips client’s case study from the PR firm allowed me to transition to my next CoS opportunity for that client. The ability to use relevant and similar experiences that these roles were looking for helped me stand out in overcrowded field. For both of my CoS roles I went straight to the top for my cold outreach, the first was to the founder and the second was to the CMO. In both of my messages I communicated similarities between my own journeys and theirs to at least get the initial open and then tried to communicate in a few but impactful sentences, why and how I’d try to solve the problems they were looking for. Both instances that was enough for an interview and the rest was history. These past two CoS experiences have been more than I could’ve imagined, wouldn’t have changed it for anything, and made all those applications & rejections worth it. Hopefully these journeys shed some light on what a CoS application looks like and gave some insight on how to stand out in an overcrowded market, and how to tailor your applications to give you the best shot possible . If you felt these tips were useful please reshare to your network or comment someone that you think would benefit from hearing it. Hope you have a great weekend! ~~~ #openroles #jobmarket #strategy #application #CoS #Operations #marketing #advice
To view or add a comment, sign in