Gen Z & Alpha aren't just a demographic; they're a mindset! 😮💨 Brands need to step up their game, providing not just product adverts, but meaningful engagements that resonate with these demanding consumers. 🔍 Search, Research, Repeat: The New Norm 🔄 Unlocking the Gen Z Code: It's not just about marketing products anymore – it's about connecting with people. You must see yourself as a user, not a brand, to be successful. And Gen Z isn't that impulsive at all, even though we thought that (wrong prejudice). 👀 Eyes on the Prize: Understand Gen Z's Perspective vs. Millennials 🎯 Thank you Vogue Business for shedding light on this dynamic shift with your insightful interactive research. Let's adapt, innovate, and meet Gen Z where they are – IRL, on socials, and in the world of video. Are you ready to join the conversation? #GenZMarketing #MarketingFunnel #NotNPCbutMainCharacter 🚀🔍 P.S. Happy International Women's Day!
The marketing funnel is for the old world, and Gen Z don’t live there anymore. Months in the making, proud to release our Gen Z report, based on research from Youth Culture agency Archrival. It’ll surprise you!
Freelance Creative Strategist and Consultant for Social Media / Speaker / Gen Z & AI
10moTotally share your viewpoint!