Matt McKinnon’s Post

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Experienced Ops, Product, and Professional Services Leader | Father

Keeping your data clean sucks... Let’s face it—data hygiene is the necessary evil we all love to hate. No one wakes up excited to sift through outdated contact lists, fix duplicates, or chase down bad data. But here’s the reality: dirty data isn’t just frustrating—it’s costing you opportunities, time, and revenue. 🎯 What’s at Stake? 📊 68% of sales reps say they waste time on bad leads because of outdated or incomplete contact or company information. 💥 Companies lose an average of 12% of their revenue to data problems annually. ⛽ Your pipeline? It’s only as effective as the data fueling it. When your data is clean, your pipeline becomes a revenue-generating machine. You focus on engaging real prospects, not hunting for correct phone numbers or emails. 🚀 Ready to make your pipeline more effective and stop wasting time on bad data? Happy to help :) #DataHygiene #SalesPipeline #LeadGeneration #B2BMarketing #Revmarketing

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