Margaret R. Roller’s Post

Flashback to roughly two decades ago, when researchers used to wait until manual transcripts came in hand, to begin data-analysis and arrive at insights. Client debriefs during fieldwork were in-the-moment brain-storming sessions, basis memory-snippets of what consumers had mentioned during the FGD/ In-depth interview. Read more - https://rb.gy/pe4gat #transcription #transcriptionservice

"Guide Development & the Integrity of Qualitative Research Data" A clear understanding of what it means to develop an interview or discussion guide that is effective & efficient, greatly adds to the integrity of the #qualitative research data & design. http://bit.ly/2LgY7gR

Coming from a survey/experimental tradition, it turns out that phenomenological interview data can be pretty rich and difficult/time-consuming to analyze-- not the least when you've got multiple macro-level themes worth analyzing and, also, about half of your data is in your third(ish) language...

https://bit.ly/4hgVskw 🎥 Behind every great research study is an engaged respondent. Hear from Shantee Gordon as she shares what makes participating in market research rewarding. Watch the full interview and learn how you can enhance your respondent experience. https://bit.ly/48ce6pT #MarketResearch #ConsumerInsights #QualitativeResearch #DataInsights

Why one needs to listen to seasoned experienced and independent analysts, renowned and highly respected. Listen to the facts that breaks through mainstream Link to interview https://lnkd.in/dT2jPMyD Highly recommend

Start Every Interview with These 3 Simple Tactics https://buff.ly/4etTZWd

Start Every Interview with These 3 Simple Tactics https://buff.ly/4etTZWd

Start Every Interview with These 3 Simple Tactics https://buff.ly/4etTZWd

Start Every Interview with These 3 Simple Tactics https://buff.ly/4etTZWd

What was the purpose of the strange interview with minimal questions? Check it out the answers here: https://lnkd.in/gyCJ88v2