In our latest #ExpertRoundUp, we asked two insights experts their view on AI for insights — from using AI to embed insights more deeply into the business, to creating the best human and AI insights combination. Frank Santiago is a Managing Director of Knowledge Management, who leads a team of experts in enterprise search technology, artificial intelligence, and workflow optimization. Here is what he had to say on this topic: https://bit.ly/46nXFG9 👇 Frank cited security and accuracy as the two key risks. Would you agree? What are your views? Let us know in the comments below. Thank you Frank for sharing your expertise with us! #MarketInsightsTrends #AIforInsights #2024marketinsightstrends #ConsumerInsights #ExpertRoundUp
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5moIn the realm of AI for insights, Frank Santiago highlights security and accuracy as pivotal concerns. These are indeed critical, as ensuring data security and maintaining the accuracy of AI-driven insights are foundational for effective decision-making.