Mary Green’s Post

I’ve had a lot of conversations recently with various organizations about their Community programs and it’s always fascinating to discuss the strategy behind the organizational placement of their Community efforts. This blog dives into how each choice can shape the way Community interacts with the broader organization and its objectives. 🤓📈 If you’ve been pondering where your Community team fits best or you're just curious about the topic, take a look! I’d love to hear your thoughts and experiences on this! Looking forward to the chat! 💬 #CommunityManagement #OrganizationalStructure #CommunityEngagement

If you’re serious about building an engaged community, you need a plan. Random posts and hoping for the best won’t cut it. So let’s map it out. Here’s a quick worksheet to help you create your strategy: Step 1: What’s your primary goal? Is it engagement, growth, or something else? Be specific. Knowing your focus will shape everything you do. Step 2: What actions do you want members to take each week? Think about what engagement looks like in your community. Do you want members to: 👉 Comment on posts? 👉 Share their own updates? 👉 Attend live events? Write it down. It’s easier to measure success when you know what you’re aiming for. Step 3: What’s one thing you can do TODAY to ignite interaction? Is it posting a poll? Starting a fun challenge? Sending a personal message to a quiet member? Pick one action and make it happen. The best engagement strategies aren’t complicated. They’re intentional. Now it’s your turn: What’s one thing you’re going to do this week to get your community talking? Drop your answer below 👇

If you’re serious about building an engaged community, you need a plan. Random posts and hoping for the best won’t cut it. So let’s map it out. Here’s a quick worksheet to help you create your strategy: Step 1: What’s your primary goal? Is it engagement, growth, or something else? Be specific. Knowing your focus will shape everything you do. Step 2: What actions do you want members to take each week? Think about what engagement looks like in your community. Do you want members to: 👉 Comment on posts? 👉 Share their own updates? 👉 Attend live events? Write it down. It’s easier to measure success when you know what you’re aiming for. Step 3: What’s one thing you can do TODAY to ignite interaction? Is it posting a poll? Starting a fun challenge? Sending a personal message to a quiet member? Pick one action and make it happen. The best engagement strategies aren’t complicated. They’re intentional. Now it’s your turn: What’s one thing you’re going to do this week to get your community talking? Drop your answer below 👇

Are you tired of receiving outreach messages that only talk about the product without addressing your actual needs? 🤔 Don't worry, you're not alone. Let's raise the bar high with our approach to outreach! → Bad outreach: Here's my product. Here's what it does. Here's what's so good about it. → Good outreach: Here's your problem. Here's the benefit of solving it. Here's how we've solved it before. And by the way, here's a product that will help you solve it.

"Consistency is key! 🌟 Proud to have met my weekly engagement goals. Taking small steps like sharing insights, engaging with posts, and building connections adds up over time. Looking forward to staying active, learning, and growing together with this community! 💪 #Networking #GrowthMindset #Consistency"

Our first customer ever has 6,000+ members. (Even though Knobi wasn’t meant for communities.) But after the third community reached out, I had to ask: “Why are we seeing traction here?” Turns out, there were 3 reasons: 1. Communities are uniquely rich in knowledge Members join to collaborate. - They want to learn, and they want to share. - They want to network and help each other out. - They know that the more they give the more they’ll get. You will find more actionable information in conversations, than an entire series of tutorials on a given topic. 2. Community knowledge is uniquely difficult to work with Conversation is one of the least structured forms of content. - You don't know if a question has been answered before. - If missed, you'll never know a conversation happened. - Information is too far spread throughout channels. For community managers who want to provide valuable resources, the manual effort is enormous (and they’ll only find a % of what exists). 3. Communities can create value from their knowledge Existing topics and conversations increase the value to current members. - Tools that streamline onboarding increases engagement. - Community owners can auto create member resources. - More activity creates more knowledge. This compounds to increase the value to members. The best part: We’re just getting started. P.S. What's one feature you'd like to see communities have?

Engagement Hack: Spark Conversations, Not Just Posts! 🗣️💬 #CommunityEngagement #Connect Hey there, community builders! We've all seen those posts that just sit there, right? Well, here's a game-changer: Don't just post; ignite conversations! 🌟 Open the Door to Dialogue It's not just about sharing updates or photos; it's about starting real, meaningful conversations. How? Ask open-ended questions in your posts. Yep, it's that simple! Instead of just stating facts, invite your followers to share their thoughts, experiences, and ideas. 🔍 Why Questions Work Wonders Questions are powerful. They're like an open invitation for your community to jump in and express themselves. And when people start talking, they start connecting. That's when the magic happens: ideas are exchanged, friendships are formed, and a true sense of community begins to grow. 💬 Examples to Kickstart Your Conversations Not sure where to start? Here are some ideas: "What's one small change you've made in your neighborhood that you're proud of?" "What's your dream project to improve our community?" "Share a story of a time when a neighbor helped you out." 🌈 The Ripple Effect of Engagement Every comment, every shared story, every interaction adds a layer to our community tapestry. By fostering these conversations, we're not just engaging; we're building a network of support, inspiration, and collective action. 📣 Your Voice Matters Remember, your input is as valuable as the content itself. Engage with the responses, share your thoughts, and keep the conversation flowing. It's all about creating a space where everyone feels heard and valued. So, what's your conversation starter going to be today? Drop it in your next post and watch your community come alive. Let's turn our virtual space into a thriving hub of dialogue and connection. #StartTheConversation #EngagementMatters #CommunityVoices

Ever look back at a week and think, "how did I get through that?!" I used to feel like that every week. There were late, sleepless nights. Constant second-guessing and pivoting. Doubts that lingered longer than my in-laws. 😐 Most of the time, I felt like I was throwing blind. Just hoping a dart would stick. But there was one thing that kept me moving: It was the first time I got an email that said. "This is exactly what I needed today." Someone actually read my newsletter and said that. And suddenly everything has been worth it. It hit me—its not about persuasive words. Or just “driving engagement.” It’s about showing people they’re not alone. This week, I got to chat with Phil Shorland in Five Fast Questions. Phil is a huge inspiration for me and has been since day one. His work helped spark the idea behind Built By You, For You, a new way of creating content that’s guided by our collective experience. Phil, and creators just like him, are the reason I'm building this in public— because we’re all stronger when we build together. So come join my newsletter and see what Phil has to say. We thrive on: ⇒ Connection ⇒ Community ⇒ Finding the stories that engage and grow out business So if you’re building a business online (or thinking about it), we’d love to have you join us on the ground floor. —— ⇒ Join Below👇👇👇 ⇒ There is a Free 3-Day Email Course waiting for you when you do! ⇒ Click Here: https://lnkd.in/g3XPKSME

The four pillars of #communitymanagement are #engagement , #growth , #listening and #improving. Focus on these things to grow your community and your business. But I'd like to add one more...my favourite one: empathy! Read the article to learn more about it 👇

Let’s have some fun! How many unread emails do you have in your inbox right now? A) 0-10 B) 11-50 C) 51-100 D) 100+ Comment with your answer and let’s see who has the cleanest inbox! #WednesdayWisdom #EmailManagement #CommunityPoll #VirtualAssistant #InboxZero #Engagement