Retail AI Leader | Host of "The AiR Leaders Podcast" | Night-Owl🦉 Friend of Early Birds 🐦⬛ | ex-Walmart
#Shoppers will NEVER get behind #dynamicpricing until/unless they see that it provides them with cheaper prices at least 50% of the time. Textbook example of an #AI #commsfailure that prioritized the #tech and #industry messages over the #customerbenefits. We can and must do better #topretailexperts
Agreed Dynamic pricing can feel super shady. Tricky part is there is usually almost no way to know if its being practiced on the consumer front so that confusion makes it easy for companies to get away with it.
I see your point, Matthew. I've noticed that too often, the focus shifts away from clear customer benefits. Dynamic pricing needs to be more transparent and beneficial for shoppers to gain their trust.
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4moAbsolutely, when tech innovations like dynamic pricing are introduced, it's essential to focus on how they benefit the customer. Matthew Adam Smith