Media Travel & Logistics’ Post

Challenges of MICE Tourism in Thailand: navigating a changing landscape Thailand's MICE industry is a tourism titan, but is it ready for the new normal? Dive into our blog "Challenges of MICE Tourism in Thailand: navigating a changing landscape" to discover the obstacles and opportunities shaping the future of business events. Here it is : https://shorturl.at/a1yxl #MICE #ThailandTourism #EventIndustry

Sharing my thoughts on leveraging MICE tourism to boost the Philippines in today's Inquirer, with a focus on the low-hanging fruit: Clark and Mactan. You may read the article here: https://lnkd.in/geP3GFKQ

#ECAFvalencia is just two weeks away! Don't miss the only event catered for associations and PCO's 🗓 Europe's top hotels, convention bureaus, and tourism boards from over 40 destinations will be there to provide event solutions for organizations holding large-scale events. Have you registered yet- today's the last day to sign up! And if you have registered, let us know in the comments below! #meetingprofs #eventprofs #visitvalencia #b2bevents

I'd like to express warm #thanks to Deputy Minister of Culture, Mr. Christos Dimas, for his belief in our vision for showcasing #Greek #culture and for mentioning the following... " grtraveller, with the “Culture” column and the new collaboration with the internationally recognized VSN hub - Ancient Greek Culture in Business & Tourism , promotes Greek tourism, focusing on its cultural character, with a comprehensive guide for those who wish to tour cultural attractions, sites of historical importance, as well as contemporary cultural events and festivals, combining recreation and education at the same time. 📖Read the new issue 👉 https://lnkd.in/dQBn8aTe

𝗪𝗮𝘆 𝗼𝗳 𝗦𝗮𝗶𝗻𝘁 𝗝𝗮𝗺𝗲𝘀: 𝗔 𝗦𝗵𝗮𝗿𝗲𝗱 𝗣𝗮𝘁𝗵 𝗳𝗼𝗿 𝗣𝗼𝗿𝘁𝘂𝗴𝗮𝗹 𝗮𝗻𝗱 𝗚𝗮𝗹𝗶𝗰𝗶𝗮’𝘀 𝗧𝗼𝘂𝗿𝗶𝘀𝗺 𝗙𝘂𝘁𝘂𝗿𝗲 🤝 This week, Barcelos welcomed the International Congress “Camino que nos Une,” marking a pivotal moment for the recently established Cluster Tur. This joint initiative, co-funded by the Interreg Espanha-Portugal (POCTEP) program, brings together Portugal and Galicia to promote the Way of Saint James as a sustainable and globally recognized destination. The congress served as a platform for collaboration, gathering members, experts, and decision-makers to discuss critical topics such as efficient trail management, innovative marketing strategies, and preserving the cultural and natural heritage that defines the Way. With a clear focus on international markets, including North America, Brazil, and Canada, this initiative underscores a commitment to sustainable tourism development that prioritizes value creation over mass tourism. The impact of these efforts is already visible. Last year, 93,000 pilgrims completed the Central Route, and 74,000 chose the Coastal Route to Compostela—figures highlighting the Camino’s growing appeal. Beyond the Camino, shared resources such as the Peneda-Gerês National Park, the navigable Minho River, and the rich gastronomy and wine traditions further enhance the region’s attractiveness. This event is an initiative by Visit Porto and North of Portugal - Convention & Visitors Bureau, in partnership with Turismo da Galiza and the ECT of the Galicia-North Portugal Euroregion. The congress is part of the joint program of the Euroregion Tourism Cluster, co-financed by the European Union through Interreg Espanha-Portugal (POCTEP). This congress is just the beginning of a transformative partnership between two regions united by a single vision. The journey ahead is filled with opportunities to redefine cross-border tourism globally. #VisitPortoandNorth #Porto #NorthofPortugal #WayofSaintJames #Galicia

𝐁𝐨𝐫𝐠𝐨 𝐄𝐠𝐧𝐚𝐳𝐢𝐚: 𝐅𝐫𝐨𝐦 𝐓𝐮𝐟𝐟 𝐭𝐨 𝐆𝟕 𝐢𝐧 𝟏𝟓 𝐘𝐞𝐚𝐫𝐬 Since its completion, Borgo Egnazia has distinguished itself by hosting international VIPs, and now, even the world leaders of the G7. I had the pleasure of visiting Borgo Egnazia not just as a guest but as a colleague in the tourism sector, allowing me to better understand the entrepreneurial and vacation philosophy they aim to offer. This establishment, with a strong focus on international and especially American tourism, pays attention to the small details that make all the difference. The environment is well-maintained, the staff is attentive to guest needs, and the connection to the local territory is strong. In 2024, the CLARA association was also founded with the aim of reviving and giving new life to ancient arts, starting with the guardians of local traditions, and offering workshops and tastings for guests. Being chosen as the venue for the G7, which concluded yesterday, is just a consequence of the clear entrepreneurial vision and the value proposition that perfectly meets the desires of the resort's target audience. The example of Borgo Egnazia, in an area previously lagging behind more well-known destinations but now among the most appreciated in Puglia, is just one example of the potential to replicate this success in other Italian areas. From villages with houses for 1 euro to abandoned structures rich in history. To achieve similar results, however, one must start with the idea and people who aim to create value for the guest. Investing a lot of money is not enough, as we've seen with many hotels that have changed management repeatedly without ever truly recovering. Surely, all of Puglia will benefit from this great event. Journalists and politicians from around the world have had the chance to experience Puglian hospitality firsthand. Which will be the next reality to stand out on the national stage? #tourism #marketing #visititaly #visitpuglia #g7 #tourismconsulting #resort #hotel

#volume41issue3 - Discover the research published in Sinergie Italian Journal of Management: "Exploring the relationship between attendees’ motivation, satisfaction and loyalty in the context of a home-grown festival" by Sonia Caterina Giaccone and Marco Galvagno. This study delves into the significance of home-grown festivals in promoting local cultural heritage and their impact on tourism destinations. Using the Maiorchino Festival in southern Italy as a case study, the research examines the connections between attendees' motivations, satisfaction, and loyalty. Findings reveal intriguing insights, such as the influence of socialization and cultural experience on festival loyalty. The research provides valuable insights for local managers on leveraging home-grown festivals as effective marketing tools to enhance tourism flow and destination loyalty. Read the full article here: https://lnkd.in/dFaSVzaa #ResearchArticle #HomeGrownFestival #Tourism #DestinationLoyalty #SinergieJournal #ManagementStudies

Tourism fairs and events are essential for Tour Operators because it is an effective way to sell or buy products, feel out the competition and learn about the latest innovations, all while networking with possible suppliers and clients or business partners. Nevertheless, it is not just about attending, there are many aspects you should mind and prepare for it to actually work well. The following tips were collected based on our experience in tourism fairs and events, like Arival 360 Berlin, Fitur Madrid, ITB Berlin, etc. 🗺️🎟️🤝🏼 Read the full article, link below ⬇️ #touroperator #tourismfairs #tourismevents #tourism #tours #onlinereviews #tradefairs #tourbusiness #tourguide #tourreview

Tourism fairs and events are essential for Tour Operators because it is an effective way to sell or buy products, feel out the competition and learn about the latest innovations, all while networking with possible suppliers and clients or business partners. Nevertheless, it is not just about attending, there are many aspects you should mind and prepare for it to actually work well. The following tips were collected based on our experience in tourism fairs and events, like Arival 360 Berlin, Fitur Madrid, ITB Berlin, etc. 🗺️🎟️🤝🏼 Read the full article, link below ⬇️ #touroperator #tourismfairs #tourismevents #tourism #tours #onlinereviews #tradefairs #tourbusiness #tourguide #tourreview

Festivals, traditions, and iconic landmarks do more than captivate visitors—they play a vital role in fueling local economies and sustaining cultural heritage. 🌍✨ Globally, cultural tourism accounts for 40% of all tourism activities, drawing travelers to destinations that showcase unique customs, festivals, and landmarks . This cultural attraction stimulates economic growth, generating jobs and contributing significantly to local revenue. In fact, the global tourism industry contributes over $8 trillion to the world economy , with cultural tourism being a major driver. Festivals alone can boost local economies by millions of dollars; for example, Germany’s Oktoberfest generates approximately $1.4 billion annually, while Edinburgh’s Fringe Festival contributes about $300 million to Scotland’s economy each year . These events not only provide financial benefits but also foster cultural exchange, preserving traditions while attracting global attention. Cultural landmarks, from UNESCO World Heritage Sites to locally significant monuments, attract millions of tourists every year. In 2019, cultural and natural sites around the world welcomed 303 million visitors , highlighting the importance of heritage in global travel. #culturalfestival #cultural #communities #festivals #traditions #heritage