If you’re not geofencing trade shows and conferences with your company’s messaging, you’re missing out on valuable opportunities to nurture! Check out this example of Cheap Trick’s Rock’N Vodka used Mediatwist’s Geofencing and it worked better than a human sales team in market. #geofencing #socialmedia #b2b #digitalmessaging #mediatwist
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Ever wonder how much value B2B companies derive from trade shows and events? They are staples of the industry and often the most expensive cost-per-contact items on company budgets. Dan McDade and I discussed some of the key points of my book “Trade Show and Marketing,” where I explained the benefits of trade shows. https://lnkd.in/gRYfKCkJ Thanks to Richard Guha for the generous testimonial! #tradeshows #B2Bmarketing #tradeshowmarketing
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The event industry is booming! B2B events are leading the charge with a 40% market share and Virtual and hybrid formats are fueling this growth. Are you ready for the future of events? #ChannelTechnologies #CT #EventManagement #CorporateEvent #B2BMarketing #HybridEvent #VirtualEvent #NetworkingEvent #EventUpdates #B2BEvents #EventManagementAgency #EventMarketing
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Adam and Jade were at Farnborough B2B Expo on Thursday!🙌 They had a great day of networking, with great conversations and even a creme egg or two!😄🤫🍬 Kaush and Jade will be at the Swindon B2B Expo tomorrow, who should they look out for? let us know in the comments 👇 #yourleadmachine #ylm #b2b #expo #marketing #leadgeneration #telemarketing #digitalmarketing
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Excited to see Ferdinand Goetzen speaking at B2B Rocks 2024 in Paris! 🇫🇷 🚀 Join us on September 26th and learn how to grow a B2B business in today’s world while also listening to other great minds like Enzo Avigo, Nathan Latka, Stefan Smulders and Julie Farley! As markets, technologies and challenges are evolving at a breakneck pace, make sure to participate in the masterclass on balancing first principles and constant truths with new approaches to B2B marketing & growth. Find our Substack in the comments as we are going to share a few free tickets soon! 👇 #marketing #b2b #events #growth #demand
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Ever wonder how much value B2B companies derive from trade shows and events? They are staples of the industry and often the most expensive items on company budgets. Dan McDade and I discussed some of the key points of my book “Trade Show and Marketing,” where I discussed the benefits of trade shows. https://lnkd.in/gRYfKCkJ #tradeshows #B2Bmarketing #tradeshowmarketing Richard Guha
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Putting attendees first at B2B creates a win-win situation for everyone involve but sometimes it’s tough to convince all your stakeholders of this. Listen to Episode 9 of Not The Same As Last Year where we discuss: How to Convince Stakeholders of the Attendee-First Approach ️ Tips for Building Engaging B2B Events Strategies to Increase ROI Get ready to transform your B2B events! #NotTheSameAsLastYear #B2Bevents #EventPlanning Links in comments
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Ever wonder how much value B2B companies derive from trade shows and events? They are staples of the industry and often the most expensive items on company budgets. Dan McDade and I discussed some of the key points of my book “Trade Show and Marketing,” in which shared my research on the benefits of trade shows. https://lnkd.in/gRYfKCkJ Thanks to Richard Guha for the endorsement! #tradeshows #B2Bmarketing #tradeshowmarketing
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All B2B marketers, come on board 🛳️ In this sea-shaking episode we talk to Stefana Sopco, Marketing Manager at PortXchange [B-Corp], about the challenges of marketing in the traditional maritime industry, the importance of thought leadership, and effective B2B marketing strategies. Who knows? Maybe of these strategies can be applied to your industry as well! Sail along here 👉 https://lnkd.in/dZA_Se-Q #b2bmarketing #thoughtleadership #marketingstrategy
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What makes a sector attractive for B2B events—and why should investors care? Our latest video, created alongside our first article in a three-part series by Florent Jarry and Carole Boletti, helps uncover the value in the Events market. Discover what makes a sector attractive and why effective CDD is crucial. Read our article here: https://lnkd.in/gHkAyyWF #Events #B2B #PrivateEquity
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"Break out of your silo and meet the industry leaders shaping the future." Carlos Camacho says it best—there's no better way to see what’s trending, connect with the brightest minds, and gain real-world insights than by attending B2B Online Florida. Still on the fence? Consider this your sign to attend B2B Online Florida and experience firsthand how these connections can fuel your growth. Don’t miss out! 🔗https://bit.ly/45P8CAh #B2BOnlineFlorida #B2Bmarketing #IndustryLeaders #DigitalTransformation
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