MILC Network’s Post

Alara Way- a curation of everyday no-nonsense lifestyle gift boxes, designed for easy integration into your life as necessary. When it comes to everyday essentials such as hand soap, shampoo and conditioners, sunscreens- the list goes on, we often pick up whatever is available on the shelf at the supermarket without thinking too much about what’s in them. This has served us well for a long time but we now know more than we ever have before about certain elements in these products that may adversely affect us. Whilst on paper, these products have the same function- a hand soap will wash your hands, a shampoo will clean your hair- at the end of the day we want to reduce the footprint of certain chemicals or microplastics that we and our surrounding environment are exposed to. Herein lies the alternative options that Alara Way provides for products that you are being exposed to everyday, several times a day. Because you and your loved ones deserve better than just what’s on the shelf. 🌱

Some brands evolve into more than just products—they become extensions of personal identity and cultural signposts. They let others know how we want to be seen. The Erewhon Smoothie is the latest beverage to stir up viral hype with Sabrina Carpenter's, Short 'n' Sweet, being the LA luxury grocers' latest launch. There's something unique and powerful about the way drink brands can shape culture, here are a few examples... 🥤Drinks often double as accessories. They become a part of a ‘look’ - shown most recently with the Stanley cup craze of 2023 and the viral success of Prime. These beverages go beyond hydration—they signal that you’re up-to-date with trends and in touch with what’s popular. 🍸 The versatility of the category gives scope to reflect various aspects of identity and can be easily adapted to the latest social ‘aesthetic’. We’ve seen this with the Hugo Spritz and Piscine cocktails of this summer dovetailing with trends like Brat, Hot Girl and Euro summer. 🔮 And finally, drinks often promise more than just refreshment; they’re marketed as transformative potions that promise everything from energy to vitality. The Erewhon smoothie, with its exotic ingredients feels like a ritual of well-being. Its premium price point further signals that you invest in your health and you’re part of a tribe that shows it. If Erewhon doesn’t open a branch in the UK soon, can we expect another high-profile wellness brand to seize on the extreme smoothie trend? 👀 #culture #pr #marketing #erewhon #foodanddrink

As we see the widespread use of scents in commercial spaces, it's alarming how many companies prioritize profit over health. The selection of fragrances often boils down to cost, ignoring the significant health risks involved. Many cheap fragrances contain high levels of Volatile Organic Compounds (VOCs), which are harmful to our health. Companies must exercise caution in selecting scents and opt for those with proper certifications. By doing so, they can ensure the well-being of their customers and employees, promoting a healthier environment. #arom247 #scentmarketing #scents #voc #perfume #health

Happy World Health Day! 🌎 💚 What colours do you associate with health? An energetic canary yellow? Or how about a deep forest green? Our capabilities in consumer insights clarified what customers associate with health: The Moods & Emotions program at Givaudan is an extensive consumer study to measure the emotional and functional associations consumers do with different flavors, botanicals, and colours. In the EU, a vibrant green colour in candies has the strongest association with health, whereas older consumers lean more towards red colours. Our US survey is similar, looking into the association of colour intensity, shade, and cloudiness with moods & emotions and need states. We found that with yellows and oranges, cloudy + lighter and less intense shades were associated with "healthy and nutritious" while brighter, clearer shades were not—yet the opposite was true for green shades. #color #naturalcolors #worldhealthday #moodsandemotions #colorpsychology #consumerinsights #foodandbeverage #geolab

Therabody's #TheraFaceMask is making waves this holiday season! It’s been featured in Gwyneth Paltrow and goop’s Holiday Gift Guide and recently stole the spotlight on The Show Tonight with Jimmy Fallon. Check out why this innovative product is a must-have for the holidays and see how it’s already making an impact in the media. #HolidayGifts #TheraFaceMask #InnovativeWellness #Goop #JimmyFallon #SelfCare #BeautyTech #LuxuryWellness #SpaLife #BeautyInnovation #RetailTrends #MiddleEastBeauty #HotelsAndSpas #CEBeauty #MiddleEastRetail #WellnessIndustry #LuxuryLifestyle #BeautyRetail #SpaIndustry #WellnessRevolution

𝗙𝗿𝗲𝘀𝗵 𝗝𝘂𝗶𝗰𝗲™ 𝗢𝗿𝗶𝗴𝗶𝗻𝗮𝗹💯 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗟𝗶𝗻𝗸 https://lnkd.in/eS28-z9q The famous blender that SOLD OUT ⚠ several times in just a few months. The blender will help you build a healthier lifestyle while maintaining high energy levels. 𝗤𝘂𝗶𝗰𝗸 & 𝗖𝗼𝗻𝘃𝗲𝗻𝗶𝗲𝗻𝘁:Blend smoothies, juices, and more in seconds, perfect for busy lifestyles. 𝗛𝗲𝗮𝗹𝘁𝗵-𝗕𝗼𝗼𝘀𝘁𝗶𝗻𝗴:Supports your wellness goals by making nutrient-packed drinks easy to prepare. 𝗣𝗼𝗿𝘁𝗮𝗯𝗹𝗲 & 𝗗𝘂𝗿𝗮𝗯𝗹𝗲:Compact design with long-lasting performance, ideal for home or travel. 𝗣𝗿𝗼𝘃𝗲𝗻 𝗣𝗼𝗽𝘂𝗹𝗮𝗿𝗶𝘁𝘆:A bestseller that has sold out multiple times due to high demand.

As you embark on your shopping journey, we’ve outlined three distinct categories of companies. Rather than singling out specific brands, we’ve identified key characteristics that the majority—95%—of these companies share. The first category is the "Click Bait Company," followed by the "Rubber Mat Company," and finally, the "100% Conductive Organic Company." We’ll provide further details about each category below. <br><br>🌍✨ **3 Types of Companies that Offer Grounding Products** ✨🌍 When it comes to grounding products, quality matters! Let’s explore the different types of companies out there so you can make an informed choice for your health and well-being. 🛍️💚 1️⃣ **The Click Bait Company:** ⚠️ Beware of those flashy ads! Clickbait sites might lure you in with low prices and high likes, but they often lead to scams or counterfeit goods. Stay alert and shop smart to protect yourself from fraud! 🔍💔 2️⃣ **The Rubber Mat Company:** 🙃 While rubber and faux leather grounding options are durable and budget-friendly, sleeping on synthetics can feel a bit sticky or cardboard-like. Why settle for discomfort when you deserve the ultimate grounding experience? 🛏️✨ 3️⃣ **The 100% Conductive Organic Company:** 🌱 For the best grounding experience, look for companies that use 100% conductive organic materials. These products not only provide comfort but also ensure you’re connecting with nature in the healthiest way possible! 🍃💖 Make sure to do your research before investing in grounding products! Your health and comfort should always come first. 🌟🛡️ #GroundingProducts #ShopSmart #HealthyLiving #OrganicChoices #MindfulShopping #WellnessJourney

What’s Missing from Your Spa? The Answer Might Surprise You! Are client retention and revenue growth areas of concern for your spa business? Many spa and salon owners face challenges with consistent client returns, which limits profits. Here’s a fresh perspective: sustainable skincare options could be your solution. Imagine offering eco-friendly, vegan products that align with clients' values. It’s not just a service—it’s a statement that attracts value-driven clients and builds loyalty. Why spend more on new clients when you could maximize profits by keeping existing ones? Consider these steps:  • Boost Revenue with Retention: Regular clients = higher profits. • Introduce Vegan Skincare: Stand out with sustainable, quality care. Retain clients, enhance your brand, and boost profits—without added stress. Let's connect and discuss strategies tailored to you. 🌱 #ClientRetention #SpaGrowth #EcoBeauty #VeganSkincare #SpaOwners #RevenueGrowth #LoyalClients

Flavours that ignite your senses.🔥🌶️ Opintex Masala - it's not just a spice, it's a lifestyle. #spicydelights #opintexmagic #savourthespice #spiceitup #masalamood #boldflavours #OpintexSpices #opalineintrinsicexportllp #opalineproducts #OpintexMasalaLove

Did you know that 78% of survey respondents feel more energized by citrus scents? Whether it’s a lemon's zest or an orange's freshness, these fragrances can uplift your mood and enhance productivity. Let’s embrace the power of scent in our workspaces! #EnergyBoost #CitrusFresh #ProductivityTips