MMR Research reposted this
Amazing day celebrating the 10th Anniversary of our own Annandale Distillery producing it's first, multi-award winning whisky! The success of the distillery is huge testament to the vision, creativity and skill of our owners David and Teresa, the hard work of the local team, and of course the foundational work MMR did to identify the right positioning and sensory profile for the Man O'Words and Man O'Sword products - a true money where our mouth is endeavour! The day came complete with requisite Scottishness (magnificent piper included), albeit the weather didn't play ball in that regard - with clear skies and an amazing sunrise over the nearby Solway Firth! Annandale Distillery MMR Research Huxly Global #sensorybranding #scottishwhisky
10 years ago, for the filling of the first cask, there was also a traditional Clarsach, (Scottish harp), player - my daughter, Iona Thomas-Wright.
I’ve got a 1/7th share in two casks there - I’m really looking forward to them!
Absolutely love the vintage buses !
Director at Bridgethorne Limited
2dPopped in there a few years’ back en route to the NC500. As you say - a living example of MMR’s expertise. Us researchers/insight folks don’t often get an opportunity to practice what we preach.