We're thrilled to announce that Modibodi is now officially available in WHSmith stores across multiple locations! 🎉 To celebrate this partnership, we hosted a special "Anti-Leak Absorbency Test" pop-up at Sydney Airport’s International Terminal, where travellers witnessed our patented leak-proof technology in action. The hands-on activation showcased just how much our underwear can absorb, giving customers a true sense of the reliability and comfort Modibodi offers. This exciting partnership with WHSmith means more people can grab Modibodi while on the go, wherever they’re travelling. Here’s to bringing comfort, confidence, and sustainable period solutions to travellers everywhere! 🩸 Thanks to the WHSmith Australia team for being apart of the planning and execution!
Let’s go! ✈️
Great partnership for all those who travel!
I teach storytelling and personal branding to help good people navigate next: next career move; next change process; next unexpected challenge. You can't know what's next, but you can be future-ready!
3wOverheard in the ModiBodi team meeting: New staff member: Did I hear that some women are too fat to fit into ModiBodi products? Marketing manager: No, no. I think you heard that some women are too fat to be f*ucked by Kyle Sandilands. CEO: Yes, we pay a middle aged man to tell the nation his sexual preferences and denigrate women. It’s our way of showcasing our company values and selling more product. New staff member: I know I’m new here but wouldn’t propping up the misogyny that’s rampant in Australia alienate the women we make our product for? Marketing manager: OMG! We forgot to do the customer avatars before we planned our marketing mix! Back to the drawing board, team! —— ModiBodi, please withdraw your ads. Your product is too bloody good for this. —- Script inspired by the brilliant work of the Mad F*cking Witches.