Mohammed Bayat’s Post

What’s the one thing you wish you knew before launching your first ad campaign? Let’s create a thread of lessons and insights. Comment below! #MarketingTips #SMMACommunity

It's the easy way to a profitable ad campaign.

No one sets out to make a bad ad campaign... but that doesn't mean they're all good. Spikes recently did a global study of the best ads of all time, through the eyes of the consumer. Reach out to myself, Gordon Euchler, Maik Hofmann, eric koivisto or Kathryn Stokes to see if your campaign made the list... #brandstrategy #brandmeasurement #brandexcitement

When an ad platform rep wants to talk about ad performance with me.

We're back! In the latest Ad Watchers episode, @Annie Ugurlayan and I dissect the recent updates to the FTC's Endorsement Guides. We unpack the nuances and best practices vital for today’s advertisers. Join us for a conversation packed with valuable tips: https://lnkd.in/e_Mx2rVC #AdWatchers #Advertising #InfluencerMarketing

Episode 1 of the Ad Watchers podcast’s 2024 season is live! Tune in to learn how to stay compliant with evolving legislation surrounding influencers, endorsements, and testimonials in advertising. https://lnkd.in/eD3WJwPd #AdWatchers #InfluencerMarketing #AdvertisingPodcast

What If Brands Had to Disclose Their Impact in Every Ad?

A pleasure to be on the first panel and discuss what we expect 2025 to bring. Key take outs: 🏆TV,Linear and BVOD will be a strong and a core part of large advertisers plans in the U.K. as a whole, however many have made the commitment for digital and social first. 🎸the rockstars of next year will be brave enough to aim to solve incrementally and cross media measurement and create a greater understanding of frequency across devices to drive deep learnings and impacts from there campaigns. 🚀ACR will allow cross channel data, delivery, optimization and reporting to enable these two core principles to validate and deliver in reel time campaigns through digital and programmatic channels offering reactive opportunities to learn quickly as brands understand omnichannel reliance, relation and opportunities.

Instead of focusing your effort like this: 1. Campaign 2. Ad set 3. Ad Flip it around for better results: 1. Ad 2. Ad set 3. Campaign

Ready to spice up your day with a sizzling digital ad challenge? Let's play a game, ad aficionados!🧐 Can you conquer our mind-bending trivia? Get ready to flex those brain muscles and drop your answers below! 🧠 Plus, while you're at it, discover the magic of Dancing Chicken Media, your digital ad partners in crime! Let's make advertising fun again! #DancingChickenMedia #DigitalAdvertising #Quiz