Get ready for a knockout. Miller Lite is now the official beer partner of Top Rank Boxing. According to Alan Bremerkamp, director of marketing for Miller Lite, the partnership helps Miller Lite connect with fans of a booming sport. “Boxing is one of the fastest growing sports in the U.S., so it made sense to join forces with boxing industry leader Top Rank,” said Bremerkamp. He added that boxing is currently the sixth most popular sport in the U.S., with 129.6 million fans, according to Nielsen Media Research. Read more here: https://bit.ly/4gsuN31
Is this tendency so strong, because Americans like to fight but guns will be prohibited soon?
Looks like a great partnership. Congrats.
Molson Coors Beverage Company we should talk some brands collaboration business 👊🏻
And down goes Frazier….
SVP, Marketing at My Custom Sports Chair
3wMiller Lite Custom Folding Adirondack Chair. Thoughts ?