Momentum Creative Group’s Post

Working for multiple nonprofit organizations over the years, our team has learned that Giving Tuesday presents a unique opportunity for communications and resource development teams to come together, share insights, and align strategies to achieve even greater impact. Here are just a few recommendations our team came up with on how you can partner with your resource development team members on #GivingTuesday: 🎯 Prioritize Message Alignment Start early! Partner with your resource development team to understand donor motivations, campaign goals, and priorities. This ensures your messaging resonates deeply and inspires action. 📢 Leverage Their Insights for Content Creation Ask for impactful stories, stats, and testimonials. These gems will be the foundation of social media posts, emails, and visuals that connect with your audience emotionally and authentically. 🤝 Build a Shared Strategy Remember, you’re in this together. Align on key deadlines, campaign themes, and donor recognition plans. When your communications reinforce their donor relationships, you create a unified donor experience. 📈 Stay Connected on the Big Day During Giving Tuesday, keep the lines of communication open. Real-time updates on campaign progress or donor feedback can help you pivot messaging, celebrate milestones, and keep the momentum going. Giving Tuesday is a team sport, and the partnership between communications and resource development is where the magic happens. Let’s make it count! #GivingTuesday #NonprofitLife #CommunicationsStrategy #ResourceDevelopment #Collaboration #MissionDriven

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