Morel Hudson’s Post

😀Here’s a short story to understand the difference between Marketing and Branding. Two sisters, Bukky and Tope, decided to open a restaurant together. Bukky was focused on marketing. She ran ads, handed out flyers, and posted daily on social media. Her efforts drew in crowds, with people eager to try the restaurant’s offerings. Tope, however, focused on branding. She created a cozy atmosphere, chose the perfect name, and made sure every detail reflected the restaurant’s warm, welcoming vibe. She even crafted a story about how their grandmother’s recipes inspired the menu. Over time, they noticed something interesting. Bukky’s marketing brought people in, but it was Tope’s branding that made them stay. Customers didn’t just come for the food; they came because they felt connected to the story and experience that Tope had created. Marketing got them through the door, but branding made them feel like they belonged. Ready to turn interest into loyalty? Say yes to a brand that resonates and drives real results.😃 ♻️Repost♻️ #marketing #branding #LinkedIn #onlinebusiness #b2b #b2c #businessowner #digitalmarketing #socialmediamarketing

Want to learn more about the Inbound Marketing Cycle? 🔄 Look no further! This week is all about the ⭐️ Attract Stage ⭐️ of the cycle. This stage seeks to turn strangers into visitors! Are you a restaurant owner seeking to improve your social media? This week of content is for YOU! Comment "ME!" down below for more tips! 💙💚 #marketingtips #socialmedia #inboundmarketingcycle #attract #restaurants #food

Never stop marketing. Most restaurant owners don't realize that you lose 10% of your customers every year due to various reasons such as moving, changing jobs, or finding new options. If you're not gaining at least 10% new customers through marketing, your business will shrink. Continuous marketing is essential, and simply posting on social media is not enough. You need to do more to stand out and get better results. Want to learn more? Follow us on YouTube: @andrewscott9329 #restaurantsowners #businessgrowth #businessgrowthstrategy

Do you know what marketing is all about fundamentally? It's about enacting change! Let's give you an analogy of a business problem that marketing can solve, then analyse how marketing helps you solve that problem to drive our point home. Since you were a little child, you've had a passion for cooking, which led you to become a professional chef, working for a huge restaurant. But after 15 years of flawless service, you felt it was time for you to start up your restaurant—you know, get people to taste some of the custom recipes you've perfected over the years. After all the planning and fund sourcing, you have a problem: your market research shows that the restaurant business in your city is quite saturated, and breaking in will be difficult. That is a problem that marketing can solve. But what will be the marketing objective that will get you the best results? Is it increased brand reach? Increased brand consideration? Or Increased brand engagement? It's all of the above! And they can all be condensed into one objective: enacting CHANGE! Your marketing goal is to persuade your target audience enough to leave their preferred restaurant and give your business a chance—to change where they eat, what they eat and how they eat. That is precisely what marketing is about: ushering in the change you want. #MarketingIsChange #BrandAwareness #CustomerAcquisition

Do you know what marketing is all about fundamentally? It's about enacting change! Let's give you an analogy of a business problem that marketing can solve, then analyse how marketing helps you solve that problem to drive our point home. Since you were a little child, you've had a passion for cooking, which led you to become a professional chef, working for a huge restaurant. But after 15 years of flawless service, you felt it was time for you to start up your restaurant—you know, get people to taste some of the custom recipes you've perfected over the years. After all the planning and fund sourcing, you have a problem: your market research shows that the restaurant business in your city is quite saturated, and breaking in will be difficult. That is a problem that marketing can solve. But what will be the marketing objective that will get you the best results? Is it increased brand reach? Increased brand consideration? Or Increased brand engagement? It's all of the above! And they can all be condensed into one objective: enacting CHANGE! Your marketing goal is to persuade your target audience enough to leave their preferred restaurant and give your business a chance—to change where they eat, what they eat and how they eat. That is precisely what marketing is about: ushering in the change you want. #MarketingIsChange #BrandAwareness #CustomerAcquisition

🌟 HOW NOT TO BE SIMILAR TO OTHERS? 🌟 How do you choose a restaurant among the many restaurants in a city? 🤔 It’s the internet presence that does everything! 📲 It may seem strange, but the most effective strategy is to create a menu that is as Instagrammable as possible. 📸✨ The result? People will start posting pictures of the dishes, creating free marketing! 🚀 Turn your online presence into your strongest asset. Contact us to find out how we can make your business stand out! 💼✨ #Marketing #WebAgency #DigitalPresence #InstagrammableFood

Today, #marketing has become a key element in attracting and retaining customers, distinguishing oneself from the competition, and maximising profit. While some may still believe that quality alone is enough to make a restaurant flourish, reality teaches us that without an effective marketing #strategy, even the best food may go unnoticed. A common story is that of a restaurant owner who complains of low #business on weekends, but when asked if he is doing any marketing at all, replies with a flat 'no'. 😅 This attitude may be due to a number of reasons, including a lack of #awareness of the importance of marketing or a traditional view of business based on 'word of mouth'. However, in today's context, relying only on word of mouth or reputation can be limiting. Marketing offers an opportunity to expand the reach and #visibility of your restaurant, attracting new customers and retaining existing ones. This is why it is essential to understand the crucial role that marketing plays in the success of a restaurant business. #restaurantbusiness #marketingrestaurant #marketinghotel

When a friend tells you about a great meal they had, you walk into the restaurant with a favorable view. Your friend's story has turned an unknown experience into one that you have already decided will be great! The restaurant did nothing to attract your attention. It was simply someone you trusted conferring their approval on a business. This is called the halo effect. And it's a key component of word of mouth advertising. You can set your business up to tap into this strategy and take your marketing to another level. Here is all you need to know about it.

Social proof is the magic of group influence. Think about it: you're more likely to dine at a restaurant if it's bustling with customers, right? That's because seeing others enjoying their meal reassures us that the food must be good. Boost your juice bar's reputation with these social proof strategies. • Aim for a stellar 4.5+ rating on Google, Yelp, and TripAdvisor by encouraging satisfied customers to leave reviews with incentives like free drinks. • Ensure your logo is prominently displayed on cups and bottles for instant credibility. • Incentivize customers to post photos enjoying your juices in-store, offering rewards like free drinks for tagged posts. Want to learn more about boosting your juice bar's reputation? Book a call with us today!

Never stop marketing. Most restaurant owners don't realize that you lose 10% of your customers every year due to various reasons such as moving, changing jobs, or finding new options. If you're not gaining at least 10% new customers through marketing, your business will shrink. Continuous marketing is essential, and simply posting on social media is not enough. You need to do more to stand out and get better results. Want to learn more? Follow us on YouTube: @andrewscott9329 #restaurantsowners #businessgrowth #businessgrowthstrategy