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#1 India's high cash rate of 6.5% could hinder growth, warns economist Jayant Varma, despite forecasts of 7% next year. Inflation has dipped to 5.1%, making a case for lower rates to boost investment. In other news, Walmart has acquired Vizio in a $2.3 billion deal, strengthening its smart TV presence. The acquisition opens up potential synergies such as enhanced in-store experiences, lower prices through optimized supply chains, personalized advertising using smart TV data, and bundled subscription services with Walmart's streaming platform. However, challenges include integration, competition, and renegotiating content partnerships. #IndiaEconomy #WalmartAcquisition #SmartTV #Investment #Synergies #Challenges

Walmart's move to buy Vizio for over $2 billion seems like a smart play to boost its ad business. With Vizio's smart TVs, Walmart could get a ton of consumer data and ad space, setting up a showdown with Amazon. And considering Walmart's main bucks come from groceries, which aren't huge profit-makers, stepping up their ad game could really pay off. Plus, it's a smart way to finance faster shipping and other cool services. It's interesting to see how retail giants are diving deeper into tech to stay ahead. #Walmart #Vizio #SmartTV #AdvertisingBusiness #RetailInnovation #TechTrends

And they said "malls" are dead. See the story on these new entertainment/shopping/experience/restaurant districts Netflix is opening. They look fun and fab. They're malls. Reimagined. Some banks are slowly nudging their physical branches into new bricks and mortar territory. Perhaps they should take some bigger, bolder steps to innovate: create new revenue streams and places customers want to be. #innovation #futurebranches #customerexperience https://lnkd.in/gXmfWJ55

If you’re like me, you can’t stop thinking about Vizio TVs, especially after Walmart announced it's purchasing the brand for $2.3 billion. 💰 What sort of presence does the TV brand, turned Walmart financial line item, have out in retail? 🤔 This video reveals that there are 36% fewer Vizio TVs available YoY & 61% less compared to the brand's peak in late 2021. 📉 Vizio's new stance as a vehicle for Walmart ad dollars may also mean that there will be fewer retailers even carrying Vizio TVs in the future. 📺 https://lnkd.in/gF85rcm4

Heads-up, folks! Looks like Walmart's planning to jazz up the budget TV scene. Rumor has it they're eyeing to buy Vizio for a cool $2B. This move could pitch them against biggies like Amazon & Roku, while also serving up ads straight from your TV. However, this isn't Vizio's first rodeo - their potential sale to LeEco fell through back in 2016. If successful, Vizio will join a squad of tech companies under Walmart’s wing. Could this be the big boost Walmart needs to compete in the budget-friendly TV market? Watch this space: https://lnkd.in/g_WFiayN. #WalmartVizioDeal #TVMarketShakeUp

Wondering: Is Video Commerce the Right Choice for E-commerce? 🤔 Recently I happened to read a post by Ratnika Misra on how Flipkart achieved a remarkable milestone with 1.45 million concurrent viewers and selling the stocks in a record time of just 2-3 minutes, setting new benchmarks in the industry with Live Video Stream selling. It's a great validation for us being in the same domain, with our plug and play business model with features like #LiveVideoStreaming, #ShoppableVideos, #LiveVideoConsultation, #VideoFAQs and much more. Kudos Ratnika Misra Ekta Checker Apoorva Kush

End of an Era for 24Seven! 😲 What's Next? Godfrey Philips India has stepped out of the retail business, shutting down all 24Seven stores! 😱 These stores were India’s first 24-hour convenience chain 🕛, but even with a revenue of ₹403 crore in FY24, losses piled up, leading to this tough decision. 😔 Now, big players like Tata, Reliance, and DMart are eyeing 24Seven, which could mean a whole new chapter for the brand! 🤝 On the other hand, if The New Shop takes over, it could change the game for 24/7 stores in India. 🔄 With 90+ outlets in major cities, 24Seven was the go-to spot for late-night essentials. 🌃 But with its shutdown, where will people go now? 🤷♂️ #BusinessUpdate #RetailNews #24Seven #Retail 💼

Break the digital clutter - Implementing a top-of-funnel strategy using QR codes strengthens brand perception and communicates key brand elements effectively through tangible print media. #print #OOH #OFFLINETRANSITIONS

Why is Flipkart selling large TV screens for large discounts this IPL season? 👀 IPL season is the dream season for any creative marketer, and the brand that has my attention for its strategy this year is Flipkart! ⚡️What is the strategy? Putting high discounts on premium large TVs this IPL since we all are guilty of our screen obsession. The IPL season is also the ad season so this strategy automatically  helps all the brands advertise themselves “on larger & better screens.”   Resulting in - “wider visibility for other brands” which is being highlighted by Flipkart as a friendly banter digitally and through very interesting billboards! ⚡️What can be learned through this strategy? - The power of healthy collaboration within brands and how to leverage it for mutual growth. - Positive effect on the brand’s individual growth & revenues - The impact of creativity, which made the campaign stand out due to the quirky element involved,. - The strength of moment marketing and how to make the most of a season/ trend! What is your take on this idea? Also, which team are you supporting this IPL season? #BigTVBiggerDiscounts #BadaTVBadaMazza #FlipkartBigTVSale #Biggestdiscounts #Cricketseason #ojaswinibharti #collab

This deal is somewhere between high contrast and too much brightness. Walmart is going shopping and flipping the channel while they're at it. The behemoth retailer is in talks to buy smart TV maker Vizio for more than $2 billion. While it's a battle to win the cheap TV battle, the bigger prize is access to a wealth of customer data that Vizio collects on all of us. Bring on the tater tots! Walmart isn't playing couch potato with Vizio. Besides the customer data collected by Vizio’s smart TV platform, there's also the revenue stream created by serving up personalized ads and taking a cut of subscription fees. In numbers, that would give Walmart access to an active Vizio user base of nearly 18 million people. The deal would put Walmart in direct competition with Roku and Amazon’s Fire TV, which have been fighting over the remote. Interestingly enough, Walmart and Roku have a bit of history, which like a bad rom-com shows how frail these relationships can be. Back in 2022, Walmart provided personalized ads on connected TVs and teamed up with Roku to offer shoppable ads on TVs. Like a daytime soap, Walmart obviously now wants a bigger piece of the pie with Vizio in its sights. The potential acquisition also makes sense on another front - 70% of Vizio's TVs are sold at Walmart. By acquiring Vizio, Walmart could potentially control 22% of the U.S. TV market between its private-label Onn brand and Vizio. That's a lot of eyeballs. Why now? One word: monetization. Walmart is increasingly monetizing its reach and troves of shopper data to sell ads on its website and store assets such as digital diplays, connected TVs and radio. Like an afterschool special, adding Vizio TVs could give companies brands more screens to display their ads to the more than 130 million shoppers that visit Walmart's network of U.S. stores. Ultimately, Walmart is making further inroads into our consciousness with Vizio as a key piece of that strategy https://lnkd.in/gNMWAsn5 #walmart #vizio #advertising #television #smarttv #subscription #acquisition #retail #omnichannel