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The secret to standing out as a restaurant? Get your food into people's mouths! 🍽️ As Gregg Majewski from Craveworthy Brands emphasizes in this snippet from our latest podcast episode, sampling your product is one of the most impactful local marketing strategies. By letting potential customers experience your food firsthand, you create a memorable connection and make them crave more. At Jimmy John's, sampling a third of a sandwich daily helped build brand awareness and drive customers to order delivery. While it may seem costly upfront, sampling can lead to a massive return on investment as new fans order from you. If you truly believe in your product, get out there and start sampling. Have you tried aggressive sampling tactics for your restaurant or local business? Share your experience! #restaurants #foodmarketing #localbusiness #branding #sampling #craveworthymarketing #localmarketinglab

The secret to standing out as a restaurant? Get your food into people's mouths! 🍽️ As Gregg Majewski from Craveworthy Brands emphasizes in this snippet from our latest podcast episode, sampling your product is one of the most impactful local marketing strategies. By letting potential customers experience your food firsthand, you create a memorable connection and make them crave more. At Jimmy John's, sampling a third of a sandwich daily helped build brand awareness and drive customers to order delivery. While it may seem costly upfront, sampling can lead to a massive return on investment as new fans order from you. If you truly believe in your product, get out there and start sampling. Have you tried aggressive sampling tactics for your restaurant or local business? Share your experience! #restaurants #foodmarketing #localbusiness #branding #sampling #craveworthymarketing #localmarketinglab

"Making A Difference, One Bite at a Time" with Founder and CEO of Made With Local, Sheena Russell On this episode of the Customers First Podcast, we had a fascinating conversation with Sheena Russell, the founder and CEO of Made With Local. She shared her journey of creating a company focused on producing delicious and nourishing foods made from locally sourced ingredients. Sheena's childhood in a food-focused and environmentally conscious family set the foundation for her passion for creating impact through her business. Starting with selling snack bars at farmer's markets, Sheena's company has now grown to retailers across Canada and into the U.S.

 Sheena emphasized the importance of building a community around the brand and being transparent and vulnerable in storytelling to connect with customers. Made With Local is a B Corp Certified company that follows ethical and environmental practices in its operations. She discussed the significance of trust and transparency in building a successful brand.

The conversation delved into the decision-making process of sunsetting products, the inspiration behind launching granola bar mixes, and the innovative approach of showcasing seasonal ingredients in their products. Sheena also shared the adventurous story of delivering their products to the Cannes Lions Festival in France after a series of unexpected challenges.   Timestamps: 6:02: Building a Community Brand 15:58: Tough Decisions and Sunsetting Products 22:53: Launching Granola Bar Mixes 27:25: Cannes Film Festival Adventure 33:40: Shaping Moments   Sheena's Contact Information: Website: https://lnkd.in/eHcPxqcv Social Media: @MadeWithLocal   Tacey's Contact Information:  Website: www.taceyatkinson.com Social Media: @taceyatkinson Thank you for tuning in, and Tacey looks forward to having more valuable conversations together in the future. Remember: Customer Centric Cultures Create Magical Customer Experiences. Now Go Create the Magic! #CustomersFirst #CustomerExperience @TaceyAtkinson #CreatetheMagic #CustomerCentric #Culture #TeamEngagement #Attrition #CustomerLoyalty #Podcast #Local @MadeByLocal #MadeByLocal #SheenaRussell

"Making A Difference, One Bite at a Time" with Founder and CEO of Made With Local, Sheena Russell On this episode of the Customers First Podcast, we had a fascinating conversation with Sheena Russell, the founder and CEO of Made With Local. She shared her journey of creating a company focused on producing delicious and nourishing foods made from locally sourced ingredients. Sheena's childhood in a food-focused and environmentally conscious family set the foundation for her passion for creating impact through her business. Starting with selling snack bars at farmer's markets, Sheena's company has now grown to retailers across Canada and into the U.S.

 Sheena emphasized the importance of building a community around the brand and being transparent and vulnerable in storytelling to connect with customers. Made With Local is a B Corp Certified company that follows ethical and environmental practices in its operations. She discussed the significance of trust and transparency in building a successful brand.

The conversation delved into the decision-making process of sunsetting products, the inspiration behind launching granola bar mixes, and the innovative approach of showcasing seasonal ingredients in their products. Sheena also shared the adventurous story of delivering their products to the Cannes Lions Festival in France after a series of unexpected challenges.   Timestamps: 6:02: Building a Community Brand 15:58: Tough Decisions and Sunsetting Products 22:53: Launching Granola Bar Mixes 27:25: Cannes Film Festival Adventure 33:40: Shaping Moments   Sheena's Contact Information: Website: https://lnkd.in/eEvMzbbx Social Media: @MadeWithLocal   Tacey's Contact Information:  Website: www.taceyatkinson.com Social Media: @taceyatkinson Thank you for tuning in, and Tacey looks forward to having more valuable conversations together in the future. Remember: Customer Centric Cultures Create Magical Customer Experiences. Now Go Create the Magic! #CustomersFirst #CustomerExperience @TaceyAtkinson #CreatetheMagic #CustomerCentric #Culture #TeamEngagement #Attrition #CustomerLoyalty #Podcast #Local @MadeByLocal #MadeByLocal #SheenaRussell

Excited to share the latest episode of Sipping Success! 🎉🎙️ Join us as host Casey Haakinson sits down with Vincent Melita, founder and partner of Root Out Whiskey, for an insightful conversation into the world of spirits and entrepreneurship. 🥃 Root Out Whiskey blends the finest root beer flavoring with aged Canadian blended whiskey, delivering a one-of-a-kind taste experience loved by whiskey aficionados and newcomers alike. 🔗https://lnkd.in/gk9ySdV3 Key Highlights: 🔸Vincent's Path to Root Out Whiskey: Tracing his journey from the food and beverage industry to crafting Root Out Whiskey's unique blend. 🔸Building the Brand: Discover the strategic approach behind Root Out Whiskey's growth, from tastings to selective market entry. 🔸Adaptation and Innovation: Learn how flexibility and IP protection are crucial in navigating the competitive spirits market. 🔸Engagement and Growth Tactics: Explore grassroots efforts and social media strategies that fueled Root Out Whiskey's expansion across 15 states and Canada. Vincent Melita's entrepreneurial journey with Root Out Whiskey showcases the power of innovation and resilience in the beverage industry. His insights offer valuable lessons on differentiation, consumer engagement, and perseverance for aspiring entrepreneurs. Listen now on Shopify, Apple Podcasts, and other platforms for a sip of success! 🎧 #SippingSuccess #RootOutWhiskey #MushroomMedia #MushroomMediaIo #DigitalStrategy #DigitalMarketing #DigitalMarketingAgency #Marketing #podcast #BeverageIndustry #BeverageAlcohol #BevAlc #Alcohol

From Traditional Marketing to Restaurant Digital Domination … 📺📲 Episode 25 of The 5 Minute Food Entrepreneur Podcast with Matt Plapp 🎥 🎤 🍴 📚 restaurant marketing expert and social media guy, is out now! 🚀 🎙️ In this episode, Matt dives into: 👉 His successful business portfolio in the restaurant industry 👉 The shift from TV to social media marketing 👉 How "location, location, location" has evolved 👉 Why independent restaurants have an edge over large chains 👉 His top advice for aspiring restaurant owners 👉 The debate of quantity vs. quality in marketing Follow the page for more restaurant insights and inspiring food entrepreneur interviews dropping soon ✅ Link in comments below to catch the full conversation 🌟

We’re taking a step back. Introducing Work Backwards🎙️, a series of conversations between our founder Ronen Givon and people from across the food and drink industry. We’re going straight to our users to get raw, unfiltered feedback directly from the horse’s mouth. Stay tuned to get a real insight into what's happening in the industry and enjoy some refreshingly honest feedback about our products. Coming up: some amazing conversations with the likes of Mike Morgan at Savona Foodservice , Sam Brotchie at Sexy Buns, David Dwek at Seven Seeded Artisan Bakery, and Danny Hargitai at Liberty Wines Ltd Keep an eye out for the first interview – dropping tomorrow 👀 #suppliers #hospitalityindustry #foodwholesalers #foodservice #orderprocessing #foodtech #podcast

🍷 "The Black Wine Guy Experience" Podcast Update 🍷 For all wine aficionados and industry professionals, you won't want to miss the latest episode of "The Black Wine Guy Experience," featuring the esteemed Juan Mercado. We delve into Juan's influential journey from his early beginnings to becoming a vintner and founder of RISE Wines. With host MJ Towler leading the conversation, we uncover a wealth of insights and anecdotes that are as rich and complex as the wines discussed. 👉 Key Takeaways for Our Listeners: - **The Value of Proximity**: Juan's proximity to California's wine country played a significant role in his wine journey. His story is a testament to how our environments can shape our passions and careers. - **Risk and Commitment**: Hear about the financial and emotional investments that go hand in hand with pursuing a dream. Juan sold his house and cashed in his 401k to invest in his wine projects, showing that sometimes taking the biggest risks can be the most rewarding. - **Passion and Patience**: Discover the importance of patience and a long-term approach in winemaking. From Juan’s preference for enjoying wines within their first decade to the meticulous process of creating a reserve wine, his devotion to the craft is evident. Tune in to Episode 148 with Juan Mercado on "The Black Wine Guy Experience" to capture the essence of a true wine enthusiast's journey. 🎧 🍇 #WineIndustry #Podcast #WineLovers #CareerJourneys #RiseWines #TheBlackWineGuyExperience [https://lnkd.in/ezBRNFyM]

Selling wine through the US distribution chain right now is HARD — maybe harder than it’s ever been, especially for small and independently owned brands. In this episode of Masterclass US Wine Market, I talk to Ben Salisbury about what some of those challenges are and how we should be adapting to meet them. Ben is quite generous with his industry expertise, offering a number of practical strategies for wine producers to succeed in this current landscape. Listen to our conversation, and reach out to Wine Sales Stimulator if you think he can help your brand. Thanks again for joining me, Ben! 🎧🍷🇮🇹 https://loom.ly/U90EjPo

How do you go from having no experience in the food industry to creating a snack that is stocked by big brands including Harrods and Holland & Barrett? This is exactly what Daniel Twiss the founder of Soul Fruit has done. Soul Fruit makes new and exciting dried fruit snacks using the best quality tropical fruits simply dried into crunchy chips or chewy slices. Their flavours include fruits I have never tried - dragon fruit and jackfruit. Daniel shares how he and his wife took their love for exotic fruits fin Asia and transformed it into a successful business, despite having no prior background in food or retail. We'll dig into the perseverance required to break into retailers and online platforms like Amazon, how embracing sustainable practices and community giving sets their brand apart, and why focusing on single-ingredient, honest products might just be the key to winning over modern consumers. Whether you are already selling products of just starting to shape your ideas, this episode offers tangible insights into the dedication, passion and can-do attitude needed to make you product stand out in a crowded market. You can listen in via all the major podcast platforms or here https://lnkd.in/eHJEVF2W #BusinessPodcast #ProductLaunch #FoodStartUp