The 136th Canton Fair has finally come to an end. According to the general response, the number of customers visiting the Canton Fair this time is much more than in the previous session. However, due to the weak market environment, coupled with the uncertainty of the US election, the turnover of the Canton Fair is still not high, and the willingness of customers to place orders is still not strong. Customers still ask more, require more development and less real orders. In the face of the current environment, how we adapt to the changes in the market is a problem that each of us must consider. The traditional way of marketing and developing customers can no longer adapt to the new situation. First of all, we should expand the promotion platform, not only adhering to the traditional exhibition promotion and guest visits but also increasing the promotion on new platforms and new media. Such as increasing the publicity on LinkedIn, while using new media such as Facebook, Instagram, and TikTok to expand the publicity of the company's products. While changing our traditional promotion model, we should also improve our control over the market and strive to introduce products that consumers like to the market. In the past, we copied and produced what our customers gave us. Now we want to say to our customers, what are our latest products? What latest products do we have according to market trends? Let the guests come and promote with us. At the same time, we have to dig deep into the supply chain, and strive to improve the price competitiveness of products, while constantly innovating. Only in this way can we remain invincible in the market. However, it is very difficult to realize the concept in practice. There is still a long way to go, but we are running out of time.
Owner & Founder | Teacher & Educator | CEO at My Creative Box
3moExcited to see so many of our current stockists and meet new ones too ❤️