MySidecar AI’s Post

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A strong product marketing foundation is an amazing indicator of product market fit.  A solid product marketing foundation: - Feels natural and not forced  - Gets teams to converge and not diverge - Is backed by data and not opinions But...when little priority is given to a product marketing foundation and the majority of priority is given to more contacts, more qualified leads, more opportunities, more campaigns, more calls, more emails.......without predictable results, there is a lack of progress in achieving that product market fit. Create a product marketing foundation, using an agreed-upon format and process, to systematically discover the perfect product market fit. Use that as a starting point, as a working document, updating it periodically, to develop your product marketing foundation. 

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