📚 At Silicon Hills News, our mission has always been to empower and inspire the entrepreneurial community. Our curated list is sourced directly from the inspiring Austin entrepreneurs on our Ideas to Invoices podcast!
Here are some must-reads for aspiring entrepreneurs, recommended by successful founders and CEOs:
1. The Overview Effect by Frank White - Ben Lamm, CEO of Hypergiant, says this book shifted his perspective on startup investing and focusing on impactful ventures.
2. The eMyth Revisited by Michael Gerber - Steve Cody, Co-Founder of Ruckify, calls it a must-read for anyone starting a business, full of relatable and actionable insights.
3. The 22 Immutable Laws of Marketing by Al Ries and Jack Trout—Morris Miller, CEO of Xenex, relies on these laws to position businesses like Rackspace.
4. How to Win Friends and Influence People by Dale Carnegie - Lloyd Armbrust, Co-Founder of OwnLocal, overcame his skepticism about the title and found invaluable advice on connecting with people.
5. Traction by Gino Wickman and Drive by Daniel Pink - Joyce Durst, CEO of Growth Acceleration Partners, highlights Traction for accountability frameworks and Drive for understanding motivation.
6. The Hard Thing About Hard Things by Ben Horowitz and Make Your Bed by William McRaven—David Perez, CEO of Lumen Insurance Technologies, finds Horowitz’s advice practical and McRaven’s books full of life lessons.
7. The Innovator’s Dilemma & The Innovator’s Solution by Clayton M. Christensen - Will Young, CEO of Sana Benefits, learned firsthand from Christensen at HBS. These are essential reads for startups aiming to disrupt markets.
8. Anatomy of Greed by Brian Cruver—Brian Cruver, CEO of AlertMedia, shares his experience with Enron, which inspired him to create a company dedicated to doing good.
9. Venture Deals by Brad Feld and Jason Mendelson and The Old Man and the Sea by Ernest Hemingway—Sean Foley, Founder of Nine Banded Whiskey, appreciates Venture Deals' straightforwardness and finds inspiration in Hemingway’s classic.
10. Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne - Carey Smith, Founder of Big Ass Fans, encourages entrepreneurs to seek blue oceans, where competition is scarce and opportunities are vast.
Which books have you read, and are you adding to your list? Let us know in the comments!
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