MYKITCO’s Post

We're back with this week's #ConsumerPulse, highlighting growing trends in beauty-related searches across the web. Hot this week: Megan Fox no makeup, Ahsoka makeup, luxury beauty products, propolis toner, #pinkgothmakeup, #editorialbraids and #whitelipgloss. Watch to learn more - and read our full report at CosmeticsandToiletries.com #cosmeticscience #formulatingbeauty

What are the main product claims that hair styling brands are making? Creating compelling claims that effectively communicate your products' performance while engaging consumers can be challenging. To gain insight and inspiration, explore what other companies are saying about their products and how they appeal to consumers, click here: https://hubs.la/Q02H6JxR0 #beauty #greenchemistry #biobasedproducts #beautyproductformulation #hygieneproductformulation

Did You Know? Clients Crave Customization in the Beauty Industry! Gone are the days of one-size-fits-all beauty routines! Clients today are looking for personalized experiences that cater to their unique needs and preferences. Here's a stat by @McKinsey & Company to highlight this shift: 73% of beauty consumers say they expect brands to personalize their communications and offers according to their preferences. This personalization trend applies across the beauty spectrum: Skincare: Clients are seeking customized product recommendations based on their skin type and concerns. Haircare: Hairstylists are focusing on creating personalized cuts and color treatments that enhance each client's individual features. Makeup Artistry: Skilled makeup artists tailor their techniques and product choices to complement each client's unique style. The takeaway? Building a successful beauty business starts by understanding the importance of customization. Listen to your clients, ask questions, and offer personalized services that make them feel seen, heard, and beautifully unique! Be Your Own BOSS Now! Le Court Salons (262) 478-9730 https://postly.click/b73 #ClientCentricity #BeautyRevolution #PersonalizationPower #BeautyTrends

【The Revolution of KATE that Colors the Eras: Makeup Trends from Heisei to Reiwa】 KATE's cosmetics frequently become a hot topic on social media with each new product release. How has KATE, a brand that consistently stimulates our desire for makeup, evolved from the Heisei era to the present Reiwa era? How has it transformed over time? This time, we interviewed Mai Wakai, who is in charge of PR for KATE at Kao Corporation, to learn about KATE's journey through the eras. ...please read the continuation of this article here. Article link 🔗 #Fashiontechnews #Beauty #KATE #Kao Kao Corporation https://lnkd.in/dGi-Db7V

Did You Know? Clients Crave Customization in the Beauty Industry! Gone are the days of one-size-fits-all beauty routines! Clients today are looking for personalized experiences that cater to their unique needs and preferences. Here's a stat by @McKinsey & Company to highlight this shift: 73% of beauty consumers say they expect brands to personalize their communications and offers according to their preferences. This personalization trend applies across the beauty spectrum: Skincare: Clients are seeking customized product recommendations based on their skin type and concerns. Haircare: Hairstylists are focusing on creating personalized cuts and color treatments that enhance each client's individual features. Makeup Artistry: Skilled makeup artists tailor their techniques and product choices to complement each client's unique style. The takeaway? Building a successful beauty business starts by understanding the importance of customization. Listen to your clients, ask questions, and offer personalized services that make them feel seen, heard, and beautifully unique! Be Your Own BOSS Now! Le Court Salons (262) 478-9730 https://postly.click/b73 #ClientCentricity #BeautyRevolution #PersonalizationPower #BeautyTrends

"Elevate your beauty game with our Makeup Storage Box! 💄✨ Designed to save space and keep your cosmetics organized, this transparent box makes it easy to find your favorites. Plus, it’s a breeze to clean! A must-have for every beauty lover's vanity. 🧖♀️🌟 #MakeupOrganization #BeautyEssentials #VanityGoals"

We have planned an exciting poll for you today! 🌟 Which style of makeup do you prefer? Let us know in the comments below! 💬👇 . . #freelanceformulations @followers @highlights #BeautyTrends #poll #BeautyPoll #YourVoiceMatters #innovation #makeupchemist #cosmetics #beauty #productdevelopment #formulator #customoformulation #cosmeticformulation #cosmeticformulationservices #cosmeticformulationchemist #formulationforcosmetics

Have you ever heard of the strawberry makeup? Or the glass-skin? 😏 We focus a lot on beauty, so let's talk about the latest industry trends 💅 #TikTok #Instagram #TikTokMarketing #BeautyTrends #Beauty #Marketing #consumerbehaviour #cosmicagency #wearecosmic

Breaking the Chains of Beauty Standards: Redefining What It Means to Be Beautiful Why do we even need to define beauty with makeup? Who decided that women need layers of foundation, eyeliner, and lipstick to be considered beautiful? It’s almost like we've convinced ourselves that a natural face isn’t good enough, which is absurd when you think about it. Sure, makeup can be fun and artistic, but when it becomes a daily necessity to meet some unrealistic beauty standard, it feels more like a burden than a boost. On top of that, makeup can actually be a bit harsh on the skin. All those products, chemicals, and constant scrubbing to take them off at night—it’s a lot of pressure for something that’s supposed to make us feel better. Isn’t real beauty about confidence, personality, and the glow that comes from within? We shouldn’t need a full face of makeup to see that! The standards of beauty are often shaped by a mix of cultural norms, media influence, and societal expectations. Historically, beauty ideals have been influenced by everything from art and fashion to class distinctions. In modern times, the media—whether through magazines, movies, or social media—has played a massive role in defining what is considered "beautiful." Advertising and the beauty industry itself also push these standards, often to sell products. They create an ideal image that, more often than not, is impossible to achieve naturally. Celebrities, influencers, and models become the faces of these standards, setting a bar that seems ever out of reach. The result? People, especially women, are left feeling pressured to match these ideals by buying products, wearing makeup, or even considering cosmetic surgery. But the question is: why do we follow them? Ultimately, these definitions of beauty are arbitrary and constantly changing. What was considered beautiful a century ago or in another culture might be completely different from today's standards. The truth is, beauty should be a personal definition—something unique to each individual, not dictated by a marketing campaign or societal trend. #RedefineBeauty #BreakBeautyStandards #TrueBeauty #BeyondMakeup #EmbraceNatural #ConfidenceIsBeauty #BeautyWithoutFilters #OwnYourGlow #NoMorePressure #BeautyRedefined

Check out my latest article on the SWATCH blog!