Abel & Cole | B Corp™’s initiative with the Children's Book Project is an inspiring example of purpose-driven impact in action! 📚 Through this partnership, they’re not only using their delivery network to provide sustainable products but are also supporting access to education by ensuring children experience the joy of having books of their own. It’s a powerful reminder of how businesses can creatively leverage their resources to make meaningful contributions. At Nafford Junction, we know purpose-driven marketing isn’t just about a campaign—it’s about integrating mission and values into everyday operations. Imagine the potential for other purpose-led companies to bring together community, customers, and impact in this way. How can your business creatively use its assets to address an unmet need? To explore how our social impact marketing services can help amplify your mission, head to https://lnkd.in/dcaXaATZ and book a free connect call. Let’s make purpose a part of every day! 🌍 #CommunityImpact #PurposeDriven #SocialImpact
Giving a child a book they can own can be a powerful investment in their future and their wellbeing. That’s why we’ve been working with the Children's Book Project to do just that. Using our business to do better, as a B Corp. So we put out the call to our shoppers to leave out any children’s books they’d like to donate and we’ve had a great response. On top of making our weekly deliveries, our incredible drivers have been collecting these donations, ready to bring back for our charity partner to sort and re-gift. We’ve estimated around 8,000 books have been donated and we can’t thank people enough for the kindness that this shows. From our generous shoppers and hard-working drivers to all the team at The Children’s Book Project. “Once again, the families that shop with Abel & Cole have amazed us by donating thousands of preloved children’s books to The Children’s Book Project. They are now on their way to new adventures with children, many of whom own few if any books of their own. Families can continue to donate books all year round at drop points or with free doorstep collections, by visiting https://lnkd.in/eCVDCxqv. Thank you for your support" Kristin Knell, Children’s Book Project. #Charity #Community #BCorp #Donation