Jenny Nicholson’s postmortem of Disney’s Star Wars Hotel is a must watch! She looks at the product development, marketing, customer service and brand positioning all from the customer’s point of view. If you are not familiar with Ms. Nicholson, she is an influencer and YouTuber specializing in long-form content. This video is 4 hours in length and her storytelling is totally captivating. https://lnkd.in/evnTey78
