NBCUniversal’s Post

DEEP REALITY: The “cablefication” of streaming was always going to happen! Yet it will still loose money, as THIS audience, is not THAT audience, and NEVER Will BE Again. Bundles will Die, Ala Carte Media will Prevail, Sports Piracy will Increase, Funds are drying Up, and Time is Running Out! Bring Back 50% Profits Instantly, Agnostically, and Non-Competively...I Guess WE Will Have to Wait for The Bosses to Sellout Fast and Cover, Before Wall Street (& the People) Makes "Them Pay". Tried to Tell Them, New Digital Entertainment is a Industry-Wide Team Sport. #stubbornmediaceos #nextgenstreaming #streamingwars #freecast #nomoreappdiving #ota #streaming #tv

🚀 Ready to Supercharge Your Streaming? Disney, Hulu and Max Unite for the Ultimate Entertainment Bundle Disney, Hulu and Max are joining forces to launch a bundle this summer, offering a rich selection of entertainment options. With ad-supported and ad-free plans, subscribers will have the power to tailor their streaming experience. 🔍 4 key points: 📺 The strategic partnership between Disney, Hulu, and Max aims to redefine the streaming landscape. 📺 Subscribers gain access to a diverse range of brands, including ABC, CNN, Disney, HBO and Marvel, ensuring there's something for everyone. 📺 As streaming becomes increasingly competitive, this bundle sets a new standard for choice and value in the industry. 📺 Additionally, the joint sports streaming venture between Disney and Warner Bros./Discovery promises an exciting future for sports enthusiasts, with ESPN, TNT and Fox Sports coming together on a single platform. Discover more about this development by exploring the full article: https://lnkd.in/eiJQ2yMc #Streaming #Entertainment #Disney #Hulu #Max #OTT

Head of Global Media Mark Boidman comments on the bundling of streaming services saying, “Bundling makes sense because as content gets more expensive, you have more negotiating power to negotiate deals with the content holders.” Read more: https://lnkd.in/e5UtxzJY   #streaming #bundles #streamingwars #media #streamingservices The Daily Upside Brian Boyle

Streaming giants are rolling out price increases for their ad-free plans, with Warner Bros. Discovery recently announcing a $1 hike for its #Max service, bringing the ad-free tier to $16.99 and the "ultimate" tier, featuring four concurrent streams and 4K options, to $20.99. This move precedes the highly anticipated release of "House of the Dragon," the second season of Warner Bros. Discovery's "Game of Thrones" prequel. Similarly, Comcast's Peacock service has announced upcoming price increases ahead of the 2024 Paris Olympics, with plans to raise prices by $2 for its Premium and Premium Plus tiers, setting them at $7.99 and $13.99, respectively. These adjustments come after last summer's initial price hike for Peacock, highlighting a trend of escalating costs in the streaming landscape. Follow Amanda Newman to stay up to date on technology. https://lnkd.in/eA7gmPAG

It’s inspiring to see giants like Hulu, Disney+, and HBO Max join forces, setting a stellar example of how collaboration can enhance subscriber value and drive profit optimization. 🚀 But here’s the thing – you don’t need to be a streaming behemoth to reap the rewards of partnership. With SubSuite, subscription brands across all industries can effortlessly cross promote with other brands. Finding partners, setting competitive prices, and executing seamless marketing and payment processes is a snap. It’s all about making connections that count. 💡 https://lnkd.in/evq_shEj #CrossPromotion #SubscriptionGrowth #SubSuiteSuccess

Today is the day! Disney Streaming + Warner Bros. Discovery have launched the Disney+, Hulu & Max Streaming Bundle today, able to be purchased across any of the three services websites. "Starting Thursday, July 25, the new Disney+, Hulu and Max streaming bundle goes on sale in the U.S. Eligible new and existing subscribers can purchase the three-way bundle for $16.99/month with ads and $29.99/month without ads. On the ad-supported side, that’s a savings of up to 38.8% compared with the price of the services purchased separately (Disney+ Basic at $7.99, Hulu with ads at $7.99, Max With Ads at $9.99). You can save nearly 35% on the no-ads bundle compared with the regular monthly standalone prices (Disney+ Premium at $13.99, Hulu no-ads at $17.99 and Max Ad-Free at $16.99)." #Bundles #streaming #warnerbrosdiscovery #disney #hulu #streamingwars #avod #svod

Exciting news! A game-changer is on the horizon: soon, we'll have access to everything we want to watch all in one convenient place. No more jumping between sites or apps to watch our favorite content and live TV - I can see more companies following suit and joining in on the bundle fun. Is this the dawn of a new era in media consolidation and entertainment consumption? Could this signal the decline of traditional cable TV, making way for a new cable? Perhaps it's primarily a strategic move to optimize subscription revenues or a response to intensifying competition in the ever-expanding streaming landscape. It's likely a blend of everything. Will this foster heightened competition or foster unexpected collaborations among industry players? Only time will tell. Personally, I'm thrilled about the prospect of both saving money and enjoying unparalleled convenience. #Disney #WarnerBrosDiscovery #Disney+ #Hulu #Max #Streaming

📈 NBCUniversal achieved remarkable success in August, surpassing a 13% share, as reported by Nielsen. The company experienced a significant 41% increase from July, showcasing continuous growth. The Olympics played a pivotal role, boosting USA viewership by 47%. Notably, Peacock, the streaming platform, saw a 39% surge, while NBC broadcast affiliates soared by an impressive 62%! Exciting times ahead for NBCU! Peacock remains at the forefront of innovation, offering new captivating shows, exclusive sports, and news content. The platform's commitment to ad innovation and advanced data partnerships sets it apart. Leveraging insights from major events like the Summer Olympics, Big10, and NFL coverage, NBCU is dedicated to expanding and enhancing the viewer experience. Stay tuned for more engaging content and technological advancements! 🌟📺 #NBCUniversal #Peacock #ContentInnovation

With almost exact hyper targeted audience matching in todays world, this should never happen. Assuming Disney quality is not lost on building volume libraries trying to compete with other streaming services. You pay for what you get. Non-Subscription aggregation such as FreeCast eliminates the streaming services pressure on volume and raises fees/revs for quality. Welcome to the age of virtual theater and micro payments. https://lnkd.in/ekhMnFBF #nextgenstreaming #freecast #streamingwars #nomoreappdiving

Is Bundling the Big Three Beneficial? The streaming service industry is evolving rapidly. In early May, Warner Bros. Discovery and The Walt Disney Company announced a streaming bundle that includes Hulu, Disney Plus, and Max. However, prices for ad-free and ad-supported options were not revealed until July 25th, 2024. As someone curious about consumer insights, I wanted to know what consumers thought about the bundle and its prices. I surveyed over 60 people for key insights, here are some of the findings: - Mixed perceptions on pricing: 40% find the ad-free option too expensive - Strong interest in additional features: respondents suggested adding 4K content, and more exclusive channels such as ESPN+ - Awareness and Interest: 47% of respondents were interested in purchasing this bundle! I enjoyed conducting this survey and analyzing the results. I think this is a brilliant move because consumers get to stream content from all three platforms at a lower price. I look forward to purchasing it! However, from my survey, I found that the perceived value of the bundle isn't being fully grasped by consumers. So, in my article, I included market recommendations for these companies to promote the true value of the bundle to consumers. You can view my article below. What do you think about the bundle? I'd love to hear your thoughts and feedback! #ConsumerInsights #Disney #WarnerBrosDisovery #Streaming