Why are you clearly marketing the position as nature positive World Tourism Organisation? Nature positive travel badging Organisations aligning under this position. It’s going to be green washing with legal changes coming. There seems to be a disconnect between sustainability silos. Commercial and marketing silos. Policy and results. Outcomes. The Sustainable Business silo needs to see this integrated. TLC Harmony noted. These reports are great and congratulations for getting together to write it. As a little aside, under the European greenwashing legislation can we still say Nature Positive in our strapline or labelling unless it has been evidenced clearly by quantitative science based data? The UK crackdown on greenwashing where fines of up to 10% of global turnover is also a warning about swinging about terms like nature positive, carbon neutral or eco-friendly. #world tourism organisation “Sustainability “Sustainable Tourism
Today, we presented our shared vision for the tourism sector, which, when well managed, can trigger positive impacts like no other economic activity. The "Nature Positive Travel & Tourism in Action" report offers fresh insights and inspiration. It represents the first collaborative effort of the unique global partnership between UN Tourism, World Travel & Tourism Council and Sustainable Hospitality Alliance on Nature Positive Tourism. I thank Sofía Gutiérrez, Claire Whitely, Anna Dacam, Helen Usher, Christopher Imbsen and Daniel Turner for their outstanding cooperation in authoring the report. Happy Earth Day! https://lnkd.in/dncQBeAp #EarthDay2024
Green hospitality. Hotel development and operations. RESETTravel sustainably Forum Planet positive net zero verification. TLC Tech giving verified economic results. Good for people planet. Business.
7moJessica. It feels kind of like a one voice industry block to me. We have the legal brief clear if you want to see it. We have been pushing independently for 2 years scope 3 reporting which causes 75 prevent of harms to nature. Our TLC economic model out of uk treasury. Now the stick 🦯 of the law will force accelerated change. We prefer still carrots 🥕 and offer a sustainable integrated solutions for true properties with purpose. True harm impact policy into practice and output to government ministers of tourism.