A common myth is that ticketing platforms are major marketing engines that naturally drive significant customer traffic to event organizers. At tessera, we disagree. Industry leaders typically contribute only 3-4% of customers organically. However, what do organizers lose in exchange, particularly through long sign-in and purchasing processes? 💡 Last month, one of our organizers ran an experiment. They put an event on tessera and the biggest ticketing platform in Singapore. They only advertised on tessera. An oversight left the ticket price at $22 on tessera and an unchanged $15 - over 30% cheaper - on the competitor’s site. Despite the significant price difference, only one ticket was sold on the larger platform… 😉 This outcome underscores our philosophy at tessera: we focus on intent-driven UX for both organizers and end-customers rather than relying on a huge discovery engine. People don’t buy tickets as frequently as they order food; the dynamics are different, and so our approach must be as well! 🚀 #EventTech #Ticketing #UserExperience #StartupInsights
Nicolas Deppenweiler’s Post
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As we continue our momentum to improve and reshape the standard of the eventing industry 😎 (and all crowd-based experiences, for that matter), it’s imperative to surround yourself with winning team members and partners. Today, we happily shout out See Tickets Benelux. 🤘 Over the past years, our collaboration with See Tickets Benelux—going well beyond the 'expected ordinary'—has proven to be an incredible added value to a more perfect user experience. 🪄 This clearly translates into an easier and smoother flow for organizers and visitors. In a fully automated way, we extend ticket ownership into a personalized app experience: the ticket follows the owner, automatically activating benefits and perks linked to the ticket if active, and allowing for less hassle at critical check-in points. Be it app-driven, RFID-driven, or plain old payment-driven, the partnership translates to better experiences, less operational hassle, and enriched data. We’re far from done pushing the boundaries of optimization and increasing user experience. But shoulder to shoulder with magical, winning partners is one of our secret ingredients. Here’s to more opportunities, growth, and improvements to come! 🚀
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In the ticketing industry, a strong discovery engine isn’t essential. Many ticketing platforms claim to be ‘marketing’ partners for their organizers, but let's be real, they often block more than they help. It takes foreeeeever to sign-up and to buy tickets which cause organizers to lose customers rather than gain them! We’re doing things differently. We've built a unique ‘Buy without sign-up’ process where customers can purchase a ticket in less than 10 seconds, making it over 9x faster than the traditional sign-up and purchase methods on older platforms. What does this mean for organizers? A 50% increase in Ticket Purchase Conversions! 😎 That is innovation, and that is how we are building each feature at tessera - focused on making the ticketing process seamless and efficient 🚀 Congrats team on building this feature! Grace, Fauzi, Lutfi, Giantyo & Dwiki 🎉 #tessera #TicketingRevolution #CustomerExperience #Innovation #EventTech #TicketSales #ConversionBoost
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Boost Your Ticket Sales with a Revolutionary Ticket Terminal! 🎟️🚀 While digital ticketing is undoubtedly transforming the event industry, tickets hold more than just functional value—they’re a cherished keepsake for many attendees. People love to share their ticket memories on social media, sparking excitement and engagement. To preserve this emotional connection, offering a ticket terminal for printing physical tickets could be a game-changer. ✨ Why this works: • Seamlessly integrates with digital ticketing systems and NFC payment solutions for hassle-free transactions. • Customizable ticket layouts for VIP, regular, and premium attendees. • Supports upselling of additional items like drinks or merchandise by printing bundled tickets on the spot. With this solution, you can elevate the attendee experience while boosting sales and social media attention. 💡 What do you think about this idea? We’re constantly innovating and would love to hear your thoughts! 📩 Reach out for a free consultation at hello@ofpixel.com or call us at +3025650119. Let’s create unforgettable ticketing experiences together! 🙌 hashtag #SportsTicketing hashtag #SportsEvents hashtag #LiveSports #GameDay #SportsTech #SaaS #SoftwareSolutions #CloudTechnology #TechForSports #SaaSInnovation #DigitalPayments #NFCPayments #ContactlessPayments #PaymentSolutions #Fintech #FanExperience #FanEngagement #SportsFans #TicketingSolutions #CustomerExperience #SportsBusiness #SportsIndustry #SportsManagement #SportsMarketing #SportsRevenue #EventTech #TicketSales #DigitalSolutions #SportsTechnology #InnovationInSports
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Title: 🎤 Oasis on stage, $500+ for a ticket? Ouch, that's too much! 🚫💸 Are concert ticket prices are out of control? The question is: Is there a market opportunity here? Using Similarweb’s Market Research Add-On, we analyzed the ecommerce ticketing market and put it through our own market opportunity validator. Plus we also put out some innovation ideas based on the trends and insights we uncovered. Is there an appetite for disruption in ticketing? 💥 Discover what we found https://bit.ly/3BnfGZB
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Seamless Integration! Embed your events directly on your website with our easy-to-use tools. Your audience can view and purchase tickets without navigating away, keeping them engaged and more likely to buy! This feature ensures a smooth user experience, driving ticket sales directly from your platform. No need for a middleman or another ticketing platform—everything happens directly on your site, streamlining your sales process and maximizing your profits. . . . #OpenTickets #OpenTicketsza #EventEmbedding #TicketSales #UserExperience #WebsiteIntegration #EventMarketing #OnlineTickets #SeamlessSales
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🎟️ Can Ticket Scalping Be Deterred? 🚫 The ticketing industry is at a crossroads, facing mounting frustration from fans and event organizers. Scalpers exploit outdated systems, inflating prices and undermining trust. Meanwhile, piecemeal solutions fail to address the core issue: a system that tolerates and even benefits from scalping. 💡 At Bixeler, we believe the answer lies in innovation, not compromise. By leveraging advanced encryption technologies, we’ve created a ticketing model that eliminates the profit margins driving scalpers. Our tamper-proof, secure tickets ensure fairness for fans and control for organizers, transforming ticketing into an equitable, transparent experience. 🚀 The future of ticketing demands bold action, not patchwork fixes. Together, we can create a system that prioritizes the needs of fans and organizers over intermediaries. ➡️ Read more about how Bixeler is reshaping the ticketing industry: https://lnkd.in/eusgeQ3f What’s your take on the state of ticketing today? 💬
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Recently, we quietly released something that’s been helping our clients as much, if not more, than providing quicker access to funds, a buy without sign-up process. Why? Because at tessera, we believe that end-customers aren’t loyal to ticketing platforms, they’re loyal to the artists, organizers, and promoters. That’s why ticketing platforms shouldn't be built like discovery platforms. People don’t want to spend time on ticketing, they want to get it done fast. Since launching this feature, here’s what we’ve seen: For End-Customers: ⏰ - 10-second average ticket purchase time 🏃🏻➡️ - 12x faster than platforms that require app downloads, account creation, email verification, payment methods etc For Organizers: They can finally collect data at the door without manual processes. ✅ 90-100% conversion from landing page to ticket purchase. ✅ 5x higher conversion rate compared to other platforms. Big ticketing platforms market themselves as marketing solutions for organizers, but if only 4% of customers come organically and there’s an 80% drop-off due to lengthy processes, do they truly help? #TicketingReimagined #UserExperience #TechForGood #EventTech #Tessera #OrganizersFirst
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"Tech-Savvy Customers: How Venues are Adapting to Customer Needs" The rise of tech-savvy customers has significantly influenced how venues operate and adapt to meet their needs. This shift is evident across various industries, including hospitality, retail, entertainment, and more. Here are some ways venues are adapting to these customer demands: • Enhanced Digital Experiences • Contactless Services • Personalization & Customization • Enhanced Connectivity • Interactive & Engaging Platforms #HOTL752 #MARKETING - Prof Sara Harrel 🌻
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Simplicity at the Heart of Innovation Building great technology isn’t just about advanced features—it’s about making those features accessible and intuitive for everyone. At Ticketless Parking, Harpreet Singh, our Head of Emerging Technology, designs user interfaces with one goal: keeping it simple. From motorists using our solutions to venue operators managing their systems, every touchpoint is crafted to deliver a seamless and stress-free experience. Why does simplicity matter so much? Because when technology feels natural, it’s not just easy to use—it’s a pleasure to use. We believe that the best tech fades into the background, letting people focus on what matters most. How do you put simplicity at the core of your technology? Let’s share ideas and continue making innovation accessible for everyone. #UserExperience #SimplicityInDesign #EmergingTechnology #TicketlessParking
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