Nicole Richardson’s Post

View profile for Nicole Richardson, graphic

Associate Director, Engagement and Change Advisory at Aurecon

Brand 101: Brand strategy is not your logo, your colours or your font! Brand strategy articulates your offering, purpose and areas of peak performance and communicates this in a meaningful and accessible way to your customers (existing and potential) and stakeholders. Incredible work from the marketing team at Aurecon. You absolutely nailed it. #branding #bringingideastolife #sustainableinfrastructure

To view or add a comment, sign in

Explore topics