Niharika Verma’s Post

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Creative Director @Outerworld | Founder at BonKids (Acquired by Mensa brands) I Asiaone 40u40 Building the Next Big Lifestyle Brand- from India for the World

The past month marked a major milestone in my journey—directing my very first campaign shoot for Outerworld. It was a whirlwind of creativity, problem-solving, and teamwork, and every second felt surreal. From conceptualizing the vision to bringing it to life with an incredible team, the process was equal parts challenging and exhilarating. Watching the pieces come together—lighting, styling, locations—was like seeing a dream materialize in real-time. There were moments of doubt, improvisation, and yes, a few (okay, many) learning curves, but that’s the beauty of creating something from the heart. The result? A campaign that tells a story, embodies our brand, and celebrates everything Outerworld stands for. Grateful for the trust, the teamwork, and the energy everyone brought to this project. Here’s to more stories, more bold ideas, and more moments of stepping outside the comfort zone. 💡 Would love to hear from fellow creatives—what’s one lesson you learned from your first big project? Drop your thoughts below! 👇 #Outerworld #CreativeDirector #FirstCampaign #Milestones #BehindTheScenes #BoldlyYou #FashionWithPurpose

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