Alex N.’s Post

In 2023 online beauty sales generated $86 billion in the U.S. alone (Statista). The market continues to grow, and key brands are leading the charge. Download the free Charm.io report to learn more about the top 25 fastest-growing DTC beauty brands and the metrics driving their success. #beautyindustry #dtcbeauty #beautybrands #dtctrends

In 2023 online beauty sales generated $86 billion dollars in the U.S. alone (Statista). The market continues to grow and there are key brands leading the charge. Download the free Charm.io report to learn more about the top 25 fastest-growing DTC beauty brands and the metrics driving their success. https://lnkd.in/eiF3g3RU #beautyindustry #dtcbeauty #beautybrands #dtctrends

There are several trends among the top 25 fastest-growing DTC beauty brands that make them stand out from the beauty industry at large. Download the free Charm report to get in-depth insights into these fast-growing brands and learn about the trends and metrics driving their success. #beautyindustry #dtcbeauty #beautybrands #dtctrends

In 2023 online beauty sales generated $86 billion dollars in the U.S. alone (Statista). The market continues to grow and there are key brands leading the charge. Download the free @Charm.io report to learn more about the top 25 fastest-growing DTC beauty brands and the metrics driving their success. https://hubs.li/Q02rhSXk0 #beautyindustry #dtcbeauty #beautybrands #dtctrends

There are several trends among the top 25 fastest-growing DTC beauty brands that make them stand out from the beauty industry at large. Download the free Charm report to get in-depth insights into these brands and learn about the trends and metrics driving their success. https://hubs.li/Q02v28dZ0 #beautyindustry #dtcbeauty #beautybrands #dtctrends

There are several trends among the top 25 fastest-growing DTC beauty brands that make them stand out from the beauty industry at large. Download the free @Charm.io report to get in-depth insights into these brands and learn about the trends and metrics driving their success. https://hubs.li/Q02r9vlb0 #beautyindustry #dtcbeauty #beautybrands #dtctrends

Consumers most drawn to celebrity beauty brands spend about 1.25 times more on beauty and personal care products than the average buyer. View the report by Charm to see how 31 DTC celebrity brands rank and compare according to The Charm Growth Score™. https://hubs.li/Q02Fh2FW0 #celebritybrands #dtcbrands #ecommerceanalytics

The ethnic profile of the US has evolved significantly over the past two decades, yet the beauty needs of non-white consumers remain under-addressed. Interesting insights especially applicable to product development and US brand marketing in this article from BeautyMatter! ➡️ https://lnkd.in/e-twFfNn #brandstrategy #brandbuilding #luxurybeauty #beautybrands #beautymatter #brandsuccess #productdevelopment

Calling all DTC beauty enthusiasts!  This week's episode of our Product Page Breakdown series tackles a powerhouse in the industry, Kyliecosmetics. Join Benjamin Strumpf 🎤 from Prodport as he analyzes the brand's Shopify product pages, focusing on how they capture customer attention, drive engagement, and ultimately, conversions. Is Kylie Cosmetics still leading the way with their iconic products, or are there valuable lessons to be learned for the evolving beauty landscape? In under 15 minutes, you'll gain insights on: 🔔 Visual Strategies: How Kylie Cosmetics utilizes visuals to showcase their products effectively. 🔔 Engagement Techniques: We'll uncover tactics that keep customers engaged and interested on their product pages. 🔔 Customer Journey: Learn what factors contribute to successful conversions on Kylie's product pages and see if they can be applied to your own brand. 🔔 Tech Stack: Uncover the martech that Kylie Cosmetics use to drive the digital business.  🔔 Areas to Improve: Yes, even great brands have areas to improve upon, which you'll observe in the video. Even if you're a seasoned DTC veteran, this breakdown offers valuable takeaways to optimize your own product pages. Watch Now: https://lnkd.in/d2-ehdvF And share the knowledge. #DTC #ecommerce #beauty #conversionoptimization #productpage