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If you’re struggling to get new-to-brand customers on Amazon, you need to leverage video It’s not hard to understand why Video is more recognizable Also, you can tell a story with video (which you can’t do with a photo) AMC is proving this out for so many brands However, a lot of brands still aren’t investing in video the way they should be And they’re at risk of falling behind the competition This all isn’t news to us We’ve been proving out that brands that use video acquire NTB customers at a higher rate for a long time See case study in the comments Below is a video our creative team produced for Vibes in our studio in Denver If you need help creating or leveling up your video content, don’t hesitate to reach out to us #amazonsellers #amazonvendor #amazonadvertising

If you’re struggling to get new-to-brand customers on Amazon, you need to leverage video It’s not hard to understand why Video is more recognizable Also, you can tell a story with video (which you can’t do with a photo) AMC is proving this out for so many brands However, a lot of brands still aren’t investing in video the way they should be And they’re at risk of falling behind the competition This all isn’t news to us We’ve been proving out that brands that use video acquire NTB customers at a higher rate for a long time See case study in the comments Below is a video our creative team produced for Vibes in our studio in Denver If you need help creating or leveling up your video content, don’t hesitate to reach out to us #amazonsellers #amazonvendor #amazonadvertising

Amazon has just opted 200M+ Prime Video subscribers into video advertising. Or, They can pay $3 per month (a 33% increase on the existing price) to go ad-free, or essentially go back to what they had before. Why $3? 2 reasons: 1) Consumer tolerance This is what Amazon feel will be enough to retain those who care about the ad-free experience, no doubt informed by tonnes of data points 2) Amazon economics Those who pay are likely to be heavier users. Heavier users generate more ad revenue. So the price needs to be somewhere around the potential ‘loss’ in ad revenue: ➡️ $30 CPM = $0.03 per impression/ad viewed ➡️ Assume average 4 ads per episode = $0.12 ad revenue per ep viewed ⭐️ Magic number = 25 episodes a month = $3 It’s reasonable to assume heavy users are consuming around 6 eps a week How this all plays out is going to be a great case study for the video industry. Oh and Amazon are estimated to make another $2bn from it over the next year…💸

📈 Amplify Your Amazon Presence with UGC! 🌟 Take a look at our new Medium blog, "Amazon UGC Strategies," and master user-generated content to skyrocket your brand identity. Tap into our insights, unleash the potential of UGC, and witness your Amazon store's growth. 🚨 Have a read now! 👉🏻 https://lnkd.in/dCffFX69 #Forceget #AmazonUGC #DigitalMarketing #UGC #usergeneratedcontent

Skipping A+ content is a huge mistake, like ignoring the foundation of a building. Want to show weak sales? Nobody wants that. A+ content helps your product pop on Amazon. Here’s why you should use it: 1. Keeps customers coming back. 2. Tells your product's story better. 3. Gets more people to buy. 4. Shares your brand's message clearly. 5. Makes you stand out. 6. It’s what successful brands do. Do you want to be the brand with weak sales? Or the one everyone remembers for being awesome? PS - Need a hand with it? Connect with Jonny Golding #amazon #amazonlisting #amazonfba

Discover the Why Behind Amazon's Prime Video Ads! 📺💡 Amazon's decision to showcase Prime Video ads in 2024 isn't just about revenue. It's about investing in captivating content and meeting the demands of a growing AVoD market. With over 200 million Prime members worldwide, the potential reach for sellers is immense. But what challenges do sellers face? From fierce competition to ensuring ad quality and compliance, there's a lot to consider. Excited about Prime Video ads? Here's the deal: $14.99/month or $139/year for Prime members. Want an ad-free experience? Add $2.99/month. Are you ready to leverage this game-changing opportunity? Join SwiftStart's community for expert Amazon insights and services! Get a FREE 1 ASIN report and explore our range of optimization services to boost your Amazon sales. Plus, unlock our Amazon Catalogue Course and SOP Library for a streamlined selling experience. Ready to elevate your Amazon brand? Contact us today! 🚀 #AmazonAds #SwiftStart #PrimeVideoAds

https://lnkd.in/eyQ5mHVR Darin W. White This article discusses how Amazon recently placed ads into its video content. In recent years Amazon's cost has been continuously going up and now costs $139. The article details the pros and cons of prime and if it is worth it.

🚀 Elevate your Amazon listings with Premium A+ Content! Amazon Premium A+ Content is an upgraded version of Amazon A+ Content that offers additional customization and design options. In addition to the standard features available with A+ Content, Premium A+ Content allows sellers to create customized templates using a drag-and-drop interface and add interactive elements such as accordions, tabs, and image carousels This is the sample of A+ that is converted to Premium A+ Content to get better CTR. Let’s chat about how i can take your Amazon presence to the next level. DM me today to get started! #ppcmanagement #ppcads #amazonfba #amazonppc #amazonseller #amazon #amazonbusiness #amazonadvertising #amazonfbaseller #amazonpl

Hello Connections 👋 I have just published an article on Amazon Prime vs Amazon miniTV in Medium. I have discussed the comparison in detail. Check out the post below 👇 https://lnkd.in/d9SDP2FF #productmanagement #casestudy #productdevelopment #mediumread

Fresh off the glitzy, glamorous and celeb adorned stage, we take a minute to digest some key highlights from Amazon Upfront 2024. Amazon's Prime Video offering will only become richer and more diverse as a global force of an entertainment ecosystem, engaging millions of consumers every single day. Amazon's audiences are 'not just a number on a page', but one of (if not the best) source of first party consumption data on the planet. See our highlights summary and get in touch to activate Prime Video advertising, and the wider Amazon ecosystem for your brands. #AmazonAds #RetailMedia #PrimeVideo #Upfronts