Omni Talk Retail’s Post

Retailers often position themselves near their competitors, but historically it's challenging to know beyond intermittent observations and gut feel ("they look really empty this week") to know how well you're attracting traffic to your stores in relation to your surrounding competitors. By counting Surrounding Store Traffic within a 50m/150' radius of a store, and knowing that store's inside traffic as a % of that total, retailers can get a snapshot of their competitive position, and understand the impact of changes in theirs or their competitors' strategy or marketing activations on their inside and surrounding traffic. How well are you driving traffic to your stores in comparison to your surrounding competitors? #retailanalytics #competitiveanalysis #competitiveintelligence Chain Store Age Kepler Analytics David Mah Tyler Jarratt Kylie Smart Rich Haughton Ron Szymanski Andrew Holmes Joshua Sudweeks Kaaran Clarke Danny French Belinda Fordred

Dropship vs Marketplace: Ever Wonder What’s Best for Your Retail Business? Or if you even need to make a choice? Alex Hase, General Manager and Chief Revenue Officer for Mirakl, joined Chris and Anne to break down the key differences between the two and to set the record straight. Give the interview a listen and you will learn why more and more retailers are exploring both models and how they can complement each other to drive profitability. Alex also explains the importance of letting sellers set prices, how expanding third-party assortments can boost sales, and the critical role of managing unowned inventory. Whether you’re new to e-commerce or looking to optimize your retail strategy, this quick 5-minute conversation is full of valuable insights! Link here: https://lnkd.in/gr7gp837 #retail #ecommerce #shoppingandtheretailindustry #onlineshopping

We’re just getting warmed up.. 😅 There’s no one-size-fits-all solution for calculating the right amount of inventory to have on hand. But there is a method to managing the calculations. Our most recent blog post is FULL of calculations and considerations that will have the biggest impact on your business. Link to read ➡️ https://lnkd.in/gH2nPtjt #inventory #sales #retail #ecommerce #product #inventorymanagement #productbased #retailproblems #retaillife #womanowned #monday #mondaymotivation #inventorycheck #strategy #retailbelike #biz #retail #tiptuesday #smallbusinesssupport #inventorycontrol

Join us for an engaging interview with Georgia Leybourne, the Chief Marketing Officer of Linnworks, as she shares her expertise on marketplace trends and evolving consumer shopping habits. 🌐🛍️ In this must-watch interview, Georgia discusses: • Key trends observed at Shoptalk Europe and in the retail landscape  • The significant shift towards online retailing and marketplace selling  • Challenges and strategies for managing multiple marketplaces  • Practical advice for standing out in a competitive environment "Linnworks is all about helping retailers connect to multi-channels with a single view of inventory," says Georgia. Learn how Linnworks’ powerful platform can help you manage your multi-channel sales strategies and stay ahead of the competition. Watch the full interview to gain valuable insights from one of the industry’s leading voices. Check out more on our site: https://bit.ly/4eFsbyR #ShoptalkEurope #RetailTrends #MarketplaceCommerce #Ecommerce #Linnworks #ExpertInsights #RethinkRetail #FutureOfRetail #WatchNow

Unlock the secrets to retail success with Sell-In and Sell-Out metrics! Ever wondered what it takes to make a retail strategy truly shine? The answer lies in two powerful metrics: Sell-In and Sell-Out. In our latest blog post, we delve deep into the significance of these metrics and how they’ve guided us to retail triumph with the brands we partner with. From opening doors of opportunity to measuring real consumer demand, discover how understanding and balancing Sell-In and Sell-Out can transform your retail game. #SellInSellOut #RetailMetrics #BusinessStrategy

There’s a formula for winning in retail that includes keeping your finger on the pulse of where you’ve been and where you’re going. The real work begins in applying those findings to your brand.    At Quad, we saw that regional grocers were up against some big competition when it comes to retail media networks, especially in the world of ecommerce, which is constantly finding innovative ways to get consumers to convert online.   In truth, consumers still prefer real-life, in-person shopping experiences, in fact 82% of 2025’s $6.32 trillion in retail sales is projected to occur in store, according the EMARKETER. This is where in-store RMNs are poised to have their moment in the spotlight. As more screens go up in stores, we will see more onsite/offsite media investments shift to in-store. It’s a bit of back to basics, high-impact creative at the point of purchase. At Quad we launched In-Store Connect, and we’re already seeing some exciting results. For instance, food-related ads are seeing +10% sales lifts on average, and double that for alcohol around +20%. Learn about the latest RMN trends in EMARKETER’s Retail Trends to Watch in 2025, and don’t miss my article: “Reaching consumers when (and where) they’re ready to buy.”  https://bit.ly/4ahJlAD 

🛒 You browse for an item when shopping online but postpone adding to cart. Then you look at it again a couple of days later, see that the price has increased, and regret you didn’t buy it earlier. 💭 This has happened a few times already—enough to admit you’re not imagining it. Welcome to the era of #DynamicPricing. 🚀 Read more about 👉 The Rise of Dynamic Pricing: How Storefronts Across Industries Adapt 🔗 Full #ThoughtLeadership article in the comments below. #Retail #DigitalCommerce

It's Christmas in July... almost! 🎄 It's time to start thinking about the holiday season! Now is the time to align cross-functionally across marketing, finance, and merchandising, and planning. Develop a seasonal marketing campaign with clear messaging now. Does your inventory plan support that strategy? Don't put this off until the Q4. You may get caught short on inventory and miss your financial goals. Place your PO's now to ensure you can capture the seasonal demand spike. ________________________________________ 👋Hi there, I’m Bellamy, fractional advisor in planning, buying, & analytics for consumer good companies + founder of the Retailytics™. If you’re enjoying my content: 🔔 Follow me to be alerted to my new posts 🔗 Book a discovery call for a free assessment of where your business is today when it comes to sales and inventory. #dtc #ecommerce #retail #holiday

Shoppers make 35,000 decisions a day! Are our stores guiding them right? Every day, a shopper’s brain processes 35,000 decisions, yet most of them are made instinctively, not rationally. 🛍️ What does this mean for #retailers? Most of your #customers don’t walk in with a spreadsheet, calculating the best product to buy. They follow intuition, habit, and subtle cues, many of which they aren’t even aware of. Yet, many retailers still rely on gut feelings to determine #store layouts, product placements, pricing, staffing and promotions. With iCape’s smart analytics, you don’t have to guess. Our solution tracks real shopper behavior, revealing how and where decisions happen in your store. ✅ Are you guiding shoppers toward purchases, or letting them walk away? ✅ Are your displays placed where customers are receptive, not just where they get the most exposure? ✅ Are you optimizing layouts based on intuition or data? ✅ Are your out-of-shelf displays placed at the right time, in the right place to drive maximum impact? In a world where #shoppers decide in a split second, data-driven retailers win. 📊 Make better decisions—backed by insights, not instincts. Let's talk. #RetailAnalytics #ShopperBehavior #SmartRetail #iCape #DataDrivenDecisions #RetailSuccess #retail #retailinnovation Video credit: Vecteezy.com

Food for thought this morning comes from our friends at Target who posted results that were a surprise (strength wise) to many but not us at Retail Cities...5 key points: 1) As I talked about on this clip on CNBC last week #Target's strength wasn't surprising given what appeared to be a successful Target Circle week leading into #PrimeDay2024. That being said, comps in discretionary are still slightly negative with an average basket being down - let's call this the #Shemufication of American discretionary spend....people are used to getting items at lower prices... 2) ...particularly where new Chief Growth Officer Rick Gomez said Target was strongest - "on trend, stylish, great price" - the competitive set for this today is less brick and mortar and more social fueled commerce . One of Target's most notable successes was the Blake Lively "Blake Brown" line, riding her enormous social media presence. 3) Target gained 2MM Red Circle members during their pre-Prime Day promotion "Circle Week" #loyalty #data - they talked about the data they get from loyalty fueling Roundel's double digit YoY gains 4) Target's gains were driven by traffic - their value messaging seems to have been effective here 5) They've been improving both in-stock performance and shrink (180 basis points of operating profit improvement attributed largely to these two initiatives)...curious for those of you that work with Target whether you're seeing this play out day to day. This was me earlier in the week on CNBC showing optimism for Target's results... https://lnkd.in/e6sTuaZU