OMG|Online Marketing Glossary’s Post

Great research from 6sense about the modern B2B buyer experience. The most interesting stat in this report: 💡 83% of buyers select a preferred vendor before engaging a seller. This underscores the importance of having a wide range of compelling content that enables a self-guided customer journey. https://lnkd.in/eKvPB6fK #marketing #6sense #b2b

Have you been treating your website like a valued member of your sales team? 💻 An effective website is often the secret sauce for increasing sales and building a brand. Check out our recent blog post to learn some of the most effective industrial e-commerce strategies for B2B companies looking to boost their sales while delivering more satisfactory customer experiences to new and existing clients. https://lnkd.in/gWi29YEE #DigitalMarketing #WebDesign #IndustrialECommerce

Imagine this: A customer visits your website, but instead of generic product pages, they see solutions tailored to their industry's biggest pain points. That's personalisation in action! 🤑 Remember the frustration of sifting through endless product listings? Your B2B buyers feel it too. Personalisation cuts through the noise, showing them exactly what they need to succeed. 🎯 Let's chat about how personalisation can transform your B2B ecommerce experience! #b2bsales #ecommerce #customerexperience #b2bmarketing

Business to Consumer (B2C) is business or exchanges led straightforwardly between an organization and shoppers who are the end-clients of its items or administrations. #Businesstobusiness #BusinesstoConsumer #Digitalmarketingplan #ECommerce #emarketing #OnlineMarketingCampaign

Most popular business modal 1. D2C (Direct to consumer) 2. B2C (Business to consumer) All based on online Marketing, sales are online but operation are different. #marketing #online

Do you know what B2B e-commerce buyers really want? 🤔 Hokodo’s ‘The Definitive Guide to B2B E-commerce Buyer Demands in 2024’ is now LIVE! This is a groundbreaking piece of research based on Hokodo’s survey of 500 business buyers in the EU and UK. Download the report now to get your hands on more industry insights and actionable takeaways. 👉 https://bit.ly/48QhVzI #B2BEcommerce #B2BPayments #B2BBuyerExpectations #B2B

B2B e-commerce platforms have emerged as a powerful tool, they offer a seamless, efficient, and scalable way for businesses to conduct transactions. https://lnkd.in/d5tDAkrp #marketing #martech #technology #B2B

Have you been treating your website like a valued member of your sales team? 💻 An effective website is often the secret sauce for increasing sales and building a brand. Check out our recent blog post to learn some of the most effective industrial e-commerce strategies for B2B companies looking to boost their sales while delivering more satisfactory customer experiences to new and existing clients. https://lnkd.in/dTGnEwNE #DigitalMarketing #WebDesign #IndustrialECommerce

Uniting Marketing and e-Commerce in B2B Success In B2B, both sales- and marketing-led e-commerce projects can benefit from a marketing perspective. Involving marketing from the start helps demonstrate the value of your platform to clients, showing them the efficiency and innovation it brings. With the right alignment, your system becomes a powerful tool to attract new business. Discover why marketing alignment matters, even in B2B e-commerce, in our new blog https://lnkd.in/ee4uTqB9

In my years of experience in digital marketing, one thing is clear: personalisation is essential. This is especially true in B2B, where building strong relationships is crucial. Think about your own experiences as a buyer. Don't you appreciate it when a company remembers your preferences and offers tailored solutions? It makes you feel valued, right? That's exactly how your B2B customers feel. With a dedicated B2B ecommerce platform, you can: ✅ Create custom catalogues: Ensure your customers see only the products and prices relevant to them. ✅ Offer personalised pricing: Provide tiered discounts and special offers based on individual needs. ✅ Deliver targeted recommendations: Suggest products that complement their past purchases. ✅ Provide a seamless customer experience: Make it easy for them to find what they need and manage their accounts. By personalising the B2B buying journey, you're not just selling products; you're building relationships that last. Want to learn more about creating personalised B2B experiences that drive customer satisfaction and loyalty? ➡️ Check out our comprehensive guide: https://lnkd.in/ekWXkvKY #B2B #personalisation #customerexperience #ecommerce #Comgem