Pari Jain’s Post

🎤 Do Musical Concerts Like the Dil-Luminati India Tour Add Economic Value? 🎶 Absolutely, but there are pros and cons. Here’s a look at the numbers: Positive Impact: 🔸 Tourism & Hospitality: Large events can increase hotel bookings by 15-20%, with fans spending an average of ₹5,000-₹10,000 ($60-$120) per day on accommodation, food, and local travel. In 2023, India's live events industry generated around ₹9,000 crores ($1.1 billion) in revenue. 🔸 Job Creation: A major tour can create 1,500+ temporary jobs per concert in event management, catering, and security, contributing to the livelihood of thousands. 🔸 Revenue for Local Businesses: Businesses near the venue can see foot traffic increase by 30-40%, leading to additional sales of ₹2-3 crores ($240,000-$360,000) during the event period. 🔸 Entertainment Growth: The live entertainment market in India is expected to grow at a CAGR of 15% to reach ₹10,000 crores ($1.2 billion) by 2025. Major concerts can generate ₹50-60 crores ($6-7 million) in ticket sales and merchandise. 🔸 Tax Revenue: Concerts contribute significantly through GST, entertainment tax, and licensing fees, often totaling over ₹2-3 crores ($240,000-$360,000) per event. Challenges: 🔻 Environmental Impact: A single concert can generate up to 5-6 tons of waste and significant CO2 emissions due to travel and energy use. 🔻 Traffic & Noise: Events often cause traffic congestion, with 25-30% higher travel times in nearby areas, and noise levels exceeding 85 decibels, disturbing residents. 🔻 Economic Inequality: High ticket prices (₹2,500-₹15,000 or $30-$180) can limit access to higher-income audiences, making concerts less inclusive. While these events bring substantial economic benefits, it’s essential to address environmental and social challenges through sustainable practices. 🌍🎟️ What’s your take? Are the benefits worth the trade-offs? #DiljitDosanjh #DilLuminatiTour #EconomicImpact #SustainableEvents #MusicConcert #Tourism #EntertainmentEconomy #LiveEvents

Significance of Indian Festival India is a land of festivals. In general, we have festivals throughout the year. Celebrating festivals with people of different cultures helps in spreading happiness. Indian festivals, rooted in ancient wisdom, offer us profound lessons in spirituality, sustainability, health, and happiness. As we celebrate and preserve these traditions, we tap into a wellspring of knowledge that addresses not just our spiritual needs but also our duty to the planet and our fellow beings. These festivals remind us that our culture and spirituality have always considered the holistic growth of humanity, a lesson we can carry forward as we embrace a more sustainable and harmonious way of life. But why do Indians embrace so many beliefs and rituals across these festivals? The answer lies in our deep-rooted values of familial bonds, togetherness, and communal living. Festivals serve as a conduit for strengthening relationships, fostering harmony among families and relatives. Each festival carries its own unique significance, offering valuable lessons, spiritual insights, and cultural traditions that have been passed down through generations. The celebration of festivals, especially in diverse and spiritually rich cultures like India, can offer several spiritual benefits. These benefits go beyond the surface-level revelry and tap into deeper aspects of the human experience. Festival is the occasion which cannot be celebrated alone. Let's embrace the essence of India's festivals, fostering unity, and cherishing the bonds that make our culture truly special. #vidyasunil #vidyasunilassociates #indianfestival #festivals #indianfestivities

One of the fastest-growing niche segments of tourism today is music tourism. Millions of fans are traveling across the globe to attend concerts. This year, the surge in music tourism has been remarkable, with record-breaking turnouts at major events and the launch of several new festivals. While artists and event organizers are the most obvious beneficiaries, the ripple effects extend far beyond the stage. Hotels, restaurants, airlines, and other tourism stakeholders are reaping the rewards of this growing trend. Destinations hosting music events are witnessing significant economic boosts, with local businesses thriving on the influx of travelers. Coldplay upcoming concert in Ahmedabad, part of their Music of the Spheres World Tour. Following their previous sell-out in Mumbai, their Ahmedabad concert at the Narendra Modi Stadium on January 25, 2025, has sparked a frenzy. Fans from across the country and beyond are vying for tickets, and the ripple effect is evident in the local hospitality sector. Premium hotels around the venue have seen skyrocketing demand, with room tariffs soaring to as much as INR 50,000 per night—a sharp increase from standard rates. This underscores the transformative power of music tourism in driving demand and generating economic activity across multiple sectors. Image Credit: Coldplay.com Incredible India, Ministry of Tourism, India Gujarat Tourism Maharashtra Tourism #moonmusic Delhi Tourism #coldplay #MusicTourism #ColdplayIndia #HospitalityTrends #TravelAndTourism

Significance of Indian Festival India is a land of festivals. In general, we have festivals throughout the year. Celebrating festivals with people of different cultures helps in spreading happiness. Indian festivals, rooted in ancient wisdom, offer us profound lessons in spirituality, sustainability, health, and happiness. As we celebrate and preserve these traditions, we tap into a wellspring of knowledge that addresses not just our spiritual needs but also our duty to the planet and our fellow beings. These festivals remind us that our culture and spirituality have always considered the holistic growth of humanity, a lesson we can carry forward as we embrace a more sustainable and harmonious way of life. But why do Indians embrace so many beliefs and rituals across these festivals? The answer lies in our deep-rooted values of familial bonds, togetherness, and communal living. Festivals serve as a conduit for strengthening relationships, fostering harmony among families and relatives. Each festival carries its own unique significance, offering valuable lessons, spiritual insights, and cultural traditions that have been passed down through generations. The celebration of festivals, especially in diverse and spiritually rich cultures like India, can offer several spiritual benefits. These benefits go beyond the surface-level revelry and tap into deeper aspects of the human experience. Festival is the occasion which cannot be celebrated alone. Let's embrace the essence of India's festivals, fostering unity, and cherishing the bonds that make our culture truly special. #vidyasunil #vidyasunilassociates #indianfestival #festivals #indianfestivities

🎤 India’s Economic Symphony: How Concerts are Striking a New Chord!🎤 The live entertainment industry, especially concerts, is rapidly emerging as a key economic force in India.✨ From global superstars to local talents, concerts are: ⭐️Creating thousands of jobs across sectors like event management, hospitality, and security. ⭐️Boosting the local economy with tourism, hotel bookings, and transportation. ⭐️Empowering artists and musicians by giving them a platform to reach massive audiences. With a growing middle class and rising demand for live experiences, India is set to become a global hub for live entertainment.💫 The future of concerts in India? Bigger, better, and more impactful than ever before.🚀 P.S. What’s your favorite concert experience? Share it in the comments!🫶🏻 #concerts #indianeconomy #newhappenings

🎙️I felt incredibly lucky when I got the ticket for Diljit Dosanjh's Mumbai concert in one go. But December had different plans for me, unfortunately I fractured my leg a few days back. My friends are suggesting me to attend the concert in a wheelchair. I'm about to ask my doctor if it’s a good idea to go with a plaster on. I already know his answer, but let’s be honest—I still really want to go! 😂 🎶 On a bigger note, the Indian live entertainment industry is booming like never before! From international tours to homegrown music festivals, the demand for live performances is skyrocketing. 📈 India's entertainment and media industry is projected to grow at a combined annual growth rate (CAG) of 8.3% to hit USD 19.2bn outpacing global rate of 4.6%, according to PWC India's report "Global Entertainment and Media Outlook 2024-28: India perspective" 💸 With rising disposable incomes, millennials and Gen Z are prioritizing experiences over material purchases, driving a vibrant concert culture. Global icons are now making India a key stop on their tours, and regional music is finally getting the attention it deserves. The future of live events in India has never looked more electrifying! #ConcertCulture #LiveEntertainment #DiljitDosanjh #EventIndustry #EntertainmentBoom

In the era of FOMO and live experiences, Concert tourism has become a vibrant niche! Right after Coldplay's concert dates were announced, the tickets (Rs 7,000 and Rs 30,000) were already sold out for Indonesia, Taiwan, Malaysia, Thailand and Singapore. In fact at the Bangkok concert, Indians were reportedly the 2nd biggest audience group in attendance, after the Thais themselves. Interestingly, a recent Travel Trends report from Skyscanner also found that: 37% of Indian fans would fly short distances to hear their favourite tracks live, while 20% said they are also ready to commit to long distances too. But, why is concert tourism booming lately? With pandemic lockdowns leaving us starved for live music and Gen Z's "You Only Live Once" attitude in full swing, hitting up overseas gigs has become the ultimate adventure that no one wants to miss. According to StubHub's latest report, a whopping 60% of GenZs are even willing to ditch major life events and spend a fortune just to snag front-row tickets to their fave artists' shows. What surprises me even further is how this demography is just not restricted to the metro population of India. These concerts were able to attract a fair share of people even from tier 2, 3 cities busting the myth for lack of spending power of the youth or the GenZ’s living here. I personally like the growing trend of concerts reaching tier 2 and tier 3 cities, breaking away from the conventional metro-centric model a lot. Which Tier 2 and 3 cities are the next budding metros in India according to you? #concerts #erastour #coldplayconcerts #events #experiences

💬 Did you see Dua Lipa dancing to Shah Rukh Khan? What a vibe! But how do we turn that energy into a weekend plan? Why Are Artists Interested in India Now? - Expanding Market: India is becoming a key destination for global tours, with the music event segment valued at ₹1,829 crore and growing at 20% annually. - Cultural Resonance: Artists like Dua Lipa are connecting with local audiences, as shown by her recent dance to Shah Rukh Khan's iconic song. (Mashup) - Viral Marketing Potential: Dua Lipa's dance video gained over 2.5 million views in just 24 hours, showcasing the power of viral engagement. Zomato is well-positioned to capitalize on this trend with its District app, targeting India's ₹15,347 crore ticketing market. With major artists like Ed Sheeran and Coldplay set to perform in 2025, District offers a platform for booking concerts and movies. District By Zomato is like the Swiss Army knife of weekend fun—one app for all your plans! I remember when Zomato first reached out to Jumpin Heights for bungy jumping experiences. It was a bold move for a food delivery platform to enter the events space. Now, with District, they’re transforming how we plan outings. Here's why District has won my 💛: - Convenience: Combines dining reservations, movie tickets, and event bookings into one platform. - Intuitive Design: User-friendly interface simplifies navigation. - Exclusive Offers: Integrated deals provide added value through partnerships like Blinkit. District's Edge - User-Centric Design: Addresses user needs effectively for an intuitive experience. - Personalized Experiences: Data analytics deliver tailored recommendations. - Cross-Channel Integration: Links seamlessly with Zomato’s existing ecosystem. - Community Building: Social features foster a sense of belonging. - Feedback Loops: Continuous improvement based on real-time feedback. To enhance its offering: - Mood-Based Search Feature: Allow users to search for events based on their mood using emojis. - Curated Event Listings: Focus on high-quality events that resonate locally. - Loyalty Programs: Introduce rewards for frequent users to encourage repeat business. District By Zomato is set to change how we experience entertainment and dining. Which platform do you use most to plan your outings? #ZomatobyDistrict #UserExperience #Innovation

The recent frenzy over booking tickets for #Coldplay and #DiljitDosanjh concerts says a lot about where India is headed—and how we’re choosing to spend our money these days. It’s clear that as income levels rise, Indians aren’t just working hard, they’re spending big on experiences. Gone are the days when only a select few could afford to attend concerts. Now, if you’re not glued to your phone at midnight, desperately trying to snag a ticket, you’re practically out of the loop. This shift is pretty telling. It’s no longer just about saving for a house or a car—today, the real status symbol is being able to say you were there, belting out “Fix You” with Coldplay or vibing to “G.O.A.T” with Diljit. If your weekend plans don’t include going to some epic concert and showing off your experience on Instagram, are you even living your best life? It’s also a clear sign of India’s growing wealth. People are willing to spend a small fortune on tickets, travel, and maybe even a designer outfit just for that one perfect concert selfie. And honestly, who can blame them? In a world where memories are the new currency, being part of these live experiences has become the ultimate luxury. Plus, what’s the point of earning well if you don’t get to scream your lungs out at a Coldplay gig or groove at a Diljit show? So, the next time you find yourself refreshing that ticketing page for hours, just remember—you’re not wasting money, you’re investing in an #experience. And if nothing else, at least the selfies will last forever. #bookmyshow #spending #incomelevel #youth #economy

How much is the Indian GenZ spending on live concerts? Dua Lipa’s second concert in India happening today is likely to exceed a total revenue of ₹250 million. 💰 Expected to draw 30,000 attendees, ticket prices range from ₹2,999 to ₹25,000. 💰 The global concert industry is booming, with revenues projected to surpass $30 billion by 2025. 💰In India, 2023 saw ticket sales surge, with many spending ₹5,000–₹10,000 per event. ☞ Young Indians, especially Gen Z, are prioritizing experiences, often splurging on concerts as a “status symbol” ☞ Fans are even turning to inflated black-market prices, further fueling the industry’s growth. 💰 Globally, Gen Z spends $300–$500 annually on live events, though this varies based on region and income levels. ☻ Concerts offer unforgettable experiences, unite communities, and boost local economies. ☹︎ However, they come with high costs and environmental concerns due to waste and pollution. As more global stars continue to target India, the concert culture here is poised for massive growth. #ConcertCulture #DuaLipaIndia #DiljitDosanjh #Coldplay #GenZ #LiveEvents