Paul Manzey’s Post

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Digital Marketing Expert in the Travel & Hospitality Space | Co-Host of The Heads in Beds Show | SEO, PPC, Email Marketing & More

I rag on Facebook (and Google for that matter) a lot, but the reality is that it's an important channel for staying in front of people. Regardless of where someone enters your sales funnel/booking funnel, you're ultimately looking to re-engage with them to continue to drive them towards a sale. Whether you're dealing with 2000-3000 intent-driven (Google Ads) clicks to your website per month, or 20-30 intent-driven clicks to your owner landing page, it's important to stay with those people. How are you using retargeting in your marketing efforts? Are you using it with specific channels? Is there anywhere you've been surprised by results with your retargeting efforts? #ppc #paidsearch #digitalmarketing #retargeting #facebookads #fullfunnelmarketing #sem #googleads #vacationrentals #hospitalitymarketing

Paul Manzey

Digital Marketing Expert in the Travel & Hospitality Space | Co-Host of The Heads in Beds Show | SEO, PPC, Email Marketing & More

9mo

Check out our full discussion in this week's episode of the Heads in Beds Show: https://share.transistor.fm/s/d60ae9c9

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