PHD Media Belgium’s Post

Don't risk losing your audience when you turn on advertising. With Ateme’s Dynamic Ad Insertion (DAI) solution, you can keep your viewers captivated while seamlessly monetizing your content from day one. Why Choose Ateme’s DAI? 🎯 Seamless Experience: Ads that don’t buffer, drop engagement, or interrupt the viewing experience. 💰 Optimized Revenue: Our experts help you maximize revenue with a unified auction process. 📈 Quick Launch: Fast track your DAI launch and go live in weeks, not months—boosting viewership and building loyalty from the start. Our solution works across #OTT, #Broadcast, #FAST, HbbTV, and Next-Gen TV platforms, unifying your monetization strategy and future-proofing your growth. Discover more at #IBC2024 - Hall 1, Booth D61! 🔗 https://lnkd.in/ez_iA9ia #Ateme #DAI #AdvertisingTech #Monetization #BroadcastTech

This is what it is all about, leveraging ancillary metrics and third-party data to showcase the true value a Connected TV campaign brings to your business. At Keynes Digital we encourage our brands to leverage frequent incrementality tests, whether homegrown or through trusted third-party incrementally partners like Measured, to continuously analyze and understand the true impact connected TV campaigns provide their business. Any CTV vendor that prioritizes siloed performance metrics as the main source of truth simply does not have that brand's growth interests in mind. #ctv #connectedtv #digitaladvertising #incrementality #growth

🚨 Do you advertise using OTT/CTV/STV? Then you’ll want to watch this important video. Not all OTT is created equal. You might be on OTT, but are you getting the most for your investment. 💰 There are a lot of variables and rabbit holes. 🐇 🕳 Please like and share. #autodealership #autodealers #automotivemarketing #automotive #automotiveadvertising #advertisingagency #advertisingandmarketing #digitaladvertising #digitalagency #digitalbillboards #bigadmachine #letsgrowtogether #ott #ottadvertising

Looking forward to this OTT.X webinar next week: • New measurement solutions making the most noise (e.g. attention). • Exploring the definition of ‘premium’ inventory so owners know what to focus on/highlight. • Adopting/offering new ad formats. • A few ways to look at pricing (think dynamic floors/day parting values etc…) #ctv #advertising #connectedtv

How will contextual AI transform advertising on Connected TV? Explore the future of Connected TV advertising in this video interview with Mike Villalobos, VP of Strategy & Planning, NA, at Seedtag, hosted by Beet.TV. Villalobos shares his vision on a more refined approach to CTV advertising moving forward, emphasizing the importance of leveraging Contextual AI to enhance media planning and buying, moving from pure reach to effectiveness and integration within broader campaign strategies. He also discusses interactive possibilities beyond the TV screen, such as purchasing, that could redefine viewer engagement. Learn more: https://lnkd.in/g7Egwg5D #CTV #ContextualAdvertising #ContextualAI

How will contextual AI transform advertising on Connected TV?🔮 Explore the future of Connected TV advertising in this video interview with Mike Villalobos, VP of Strategy & Planning, NA, at Seedtag, hosted by Beet.TV Mike shares his vision of a more refined approach to CTV advertising moving forward, emphasizing the importance of leveraging Contextual AI to enhance media planning and buying, moving from pure reach to effectiveness and integration within broader campaign strategies. He also discusses interactive possibilities beyond the TV screen, such as purchasing, that could redefine viewer engagement. Learn more: https://lnkd.in/ebi-_wUw #CTV #ContextualAdvertising #ContextualAI

🚀 Unveiling the January ADTV Viewership Report! 📈 The growth from January 2023 to January 2024 is absolutely phenomenal. 🌟 Your support has propelled us to new heights! 🙌 #ADTVSuccess #RecordGrowth #ExcitingNews

How will contextual AI transform advertising on Connected TV? Explore the future of Connected TV advertising in this video interview with Mike Villalobos, VP of Strategy & Planning, NA, at Seedtag, hosted by Beet.TV. Villalobos shares his vision on a more refined approach to CTV advertising moving forward, emphasizing the importance of leveraging Contextual AI to enhance media planning and buying, moving from pure reach to effectiveness and integration within broader campaign strategies. He also discusses interactive possibilities beyond the TV screen, such as purchasing, that could redefine viewer engagement. Learn more: https://lnkd.in/gnFxxrmy #CTV #ContextualAdvertising #ContextualAI

How will contextual AI transform advertising on Connected TV? Explore the future of Connected TV advertising in this video interview with Mike Villalobos, VP of Strategy & Planning, NA, at Seedtag, hosted by Beet.TV. Villalobos shares his vision on a more refined approach to CTV advertising moving forward, emphasizing the importance of leveraging Contextual AI to enhance media planning and buying, moving from pure reach to effectiveness and integration within broader campaign strategies. He also discusses interactive possibilities beyond the TV screen, such as purchasing, that could redefine viewer engagement. Learn more: https://lnkd.in/eEjnWxeW #CTV #ContextualAdvertising #ContextualAI

If your a media owner and interested in how LoopMe can help you monetize your CTV inventory give me a shout.